[Hiring] Senior Brand Designer & Systems Lead @RoomPriceGenie

Role Description

The Senior Brand Designer & System Lead is two things at once:

• A true brand designer who lives and breathes visual identity and creating unique identities.
• An AI systems architect who transforms how design happens inside the business.

What great looks like: No design bottlenecks, and the brand has never been more vibrant, distinct, and alive.

Core Accountabilities

• Visual Identity Ownership: Own and evolve the visual identity and full visual system; hold a proactive point of view on brand direction presentable to CMO, CEO, and exec team.
• Hero Creative Direction & Development: Develop/commission and direct the highest-stakes assets — campaign visuals, brand films, event creative, exec presentations — leveraging a trusted freelance network as needed.
• Social Visual Direction: Set the visual creative direction for LinkedIn, Instagram, and YouTube in partnership with Content and Demand.
• Design AI System Architecture: Own the transformation of how design happens at RPG; build and evolve the AI-powered creative infrastructure.
• Brand QA: Act as standard-keeper for all visual output; run fidelity checks across channels, regions, and partners.
• Product Brand Partnership: Partner on visual brand development with Product; ensure the RPG platform and external marketing brand feel connected and aligned.

What Success Looks Like

• A hotelier, partner, or candidate who encounters RoomPriceGenie feels comfort, intelligence, warmth, and confidence.
• Our brand surprises and delights with small, precise moments in our creative.
• RoomPriceGenie is immediately recognizable and genuinely distinctive in the hospitality-tech market.
• The wider business thinks differently about design because of this role.
• This person has a clear, articulated point of view on where our brand is going.

Qualifications

• 3–5 years in brand design, with a portfolio that demonstrates strategic brand thinking and hands-on creative execution.

Required Skills

• Proven track record of working specifically in brand design.
• Demonstrated experience building an AI-driven design system.
• A strong, trained creative instinct.
• Genuinely brand-obsessed.
• Hands-on creative execution.
• Experience building visual imaging systems.
• Genuinely AI-first.
• Experience commissioning and directing freelance creative talent.

Advantageous Skills

• Motion and video creative direction experience.
• B2B SaaS, tech, or hospitality-tech brand experience.
• Experience building self-serve Canva or Figma template systems.
• Existing knowledge of or curiosity about the independent hotel market.

Benefits

• Remote-First Model: Work from (almost!) anywhere.
• One Team, One Vision, One Goal: Collaborate to make magic happen.
• Epic Team Gatherings: Annual week of networking, brainstorming, and fun.
• Growth and Development: Personal and professional development opportunities.
• 5 Years? 5 Weeks! Earn five weeks of bonus vacation time after five years.
• Birthday Celebrations: Take your birthday off guilt-free.
• Flexible Hours: Flexible working hours to balance work and personal life.
• Wellbeing Matters: Access to Headspace for mental health support.
• BetterHelp Support: Professional online therapy and counseling platform.