Role Description
Our client is hiring a Paid Ads Graphic Designer to fuel their fast-scaling performance marketing engine. This is a specialized ad-creative role—not general graphic design. You'll turn campaign briefs, offers, and messaging into a constant pipeline of static, carousel, and animated ads built to perform on Meta (Facebook & Instagram), day in and day out. Working closely with the Creative Director and performance marketing team, you'll build on winning ads, produce fresh variations for testing, and keep creative fatigue at bay—so every ad you ship has a real, measurable impact on results.
If you're an ad-obsessed designer with a portfolio of high-performing Meta creative and a love for testing, iterating, and winning—this role could be a great fit for you.
Qualifications
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Proven Meta Ad Creative Experience – A track record designing graphic ad creative specifically for Facebook and Instagram paid advertising.
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Strong Ad Portfolio – Examples of high-performing static, carousel, and animated ad creative (required).
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Adobe Creative Suite & Canva Pro – Proficient in Photoshop, Illustrator, After Effects, and Canva.
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Motion for Ads – Able to animate designs with movement, transitions, and text animation (not full video editing).
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Multi-Placement Resizing – Experience adapting one concept across 1:1, 4:5, and 9:16 for feed, Stories, and Reels.
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High-Volume Variations – Rapidly produces many ad variations for testing without sacrificing quality.
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Meta Specs & Policy Know-How – Working knowledge of text overlay limits, aspect ratios, and restricted content rules.
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AI Tool Experience – Hands-on with AI software such as ChatGPT, Claude, Higgsfield, or Google Veo 3.
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Organized Communicator – Manages multiple campaigns and deadlines, communicates progress and blockers clearly, and works well independently or with the team.
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Reliable Setup – Stable, reliable internet connection for a fully remote role.
Requirements
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Design high-performing static, carousel, and animated ad creative for Meta (Facebook & Instagram) paid campaigns across all case types, and expand them to YouTube and TikTok where appropriate.
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Work closely with the Creative Director and performance marketing team to translate briefs, offers, and messaging into on-brand, conversion-focused ad graphics.
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Design scroll-stopping headlines, hooks, and social proof/testimonial graphics built to capture attention in-feed.
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Take winning ads and continually expand on them in new creative ways.
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Animate static concepts into simple, attention-grabbing motion—subtle movement, text animation, and looping sequences.
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Rapidly produce multiple creative variations (headlines, CTAs, layouts, offers) to support ongoing A/B testing.
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Stay current on Meta's ad creative specs and policies (text overlay limits, aspect ratios, prohibited content) to keep every ad platform-compliant.
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Support the wider creative team as your ad workload allows—social media memes, general graphics, and click-worthy thumbnails.
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Organize and maintain a library of ad creative assets, templates, and top-performing designs for easy reuse and scaling.
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Prioritize multiple campaigns and deadlines at once, communicating progress and blockers effectively.
Benefits
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13th Month Bonus
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Permanent work-from-home / remote set-up
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Health insurance
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Dental insurance
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Mental health insurance
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Great starting salary
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Growth opportunity
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Performance-based raises
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Prizes and bonuses