Role Description
To fill one of our most strategic roles, we're hiring a Creative Director to help lead our incredible brand. You'll own beehiiv's story, personality, and how we show up end to end: from the concept, to the brief, to the final cut. That covers brand campaigns, larger creator and media partnerships, content franchises, and the tentpole moments we want to own every year.
We need an exceptionally creative strategist who's always thinking about how we can make a moment our own, and who has their finger on the pulse of what's happening in culture. You still make things, but you can also easily direct a room and sell your vision. You've made campaigns people talked about, and you pair ambitious storytelling with the operating rigor an always-on growth team needs.
You'll originate ideas yourself, lead a small creative team, and bring in directors, agencies, and freelancers when they add something we don't have. You'll pitch the biggest bets yourself and build alignment to make them happen.
Qualifications
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8+ years leading creative for ambitious brands, ideally in consumer SaaS or at a top agency.
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A standout portfolio of integrated campaigns, brand platforms, and cultural moments that sparked conversation, showcasing bold thinking and exceptional craft.
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Fluency across art direction, copy, design, motion, and photography, with the eye and judgment to elevate work at every stage.
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A proven track record of leading major productions end to end, from selecting directors and creative partners to running shoots and delivering across video, photography, social, and experiential.
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Sharp social-first instincts. You know what breaks through in-feed and how to tap into culture without losing the brand's voice.
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Comfort with data. You use experimentation and funnel metrics to sharpen ideas, while knowing when to trust your creative instincts.
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Exceptional storytelling and presentation skills. You can rally executives, win over skeptical stakeholders, and bring creative partners behind a shared vision.
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The ability to think big and move fast. You can build a brand over years while still shipping Friday's paid creative, and know when each approach is needed.
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A passion for mentoring creative talent, raising the bar, and helping build a world-class team.
Requirements
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In year one, expect roughly 80% leading beehiiv's highest-priority campaigns and brand moments, and 20% building the function around them.
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Set the vision and lead the campaigns.
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Own the creative vision behind beehiiv's biggest campaigns, shaping a distinctive voice across brand, product, partnerships, and cultural moments.
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Turn business goals into bold creative briefs with clear strategic intent and a sharp point of view, then lead ideas from initial spark to launch.
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Dream up and execute standout integrated campaigns across social, digital, out-of-home, experiential, partnerships, and emerging formats.
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Create ambitious brand activations and stunts that bring beehiiv's mission of creator ownership to life and generate buzz on their own.
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Build iconic tentpole moments and repeatable content franchises that become synonymous with beehiiv, year after year.
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Ensure the quality of execution by our in-house creative team and our partners.
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Lead production from start to finish, assembling top-tier directors, photographers, animators, and agency partners, and staying hands-on through the final cut.
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Champion bold creative bets, build conviction across stakeholders, and sell ambitious ideas to executive leadership.
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Partner closely with Paid Marketing, Lifecycle, Product Marketing, Social, and Comms to ensure every campaign drives business impact and comes to life across channels.
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Turn big campaign ideas into always-on paid creative, building a testing engine that generates real insights, not just more variants.
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Dig into performance, uncover what resonates, and turn those learnings into sharper, more effective campaigns.
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Establish creative principles, processes, and rituals that protect great work and continually raise the bar.
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Move fast and experiment with AI tools, rough cuts, and prototypes to pressure-test bold ideas before committing production budgets.
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Build a trusted bench of exceptional agencies, directors, editors, and freelancers.
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Mentor creative talent and build a world-class team as we grow.
Benefits
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Competitive salary
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Stock options
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Health, dental, and vision insurance
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401(k) employer match
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Unlimited PTO (mandatory 10 days per year minimum)
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Annual in-person team offsite
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Unlimited book budget
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Monthly Wellness Days (every third Friday of the month)