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Data Analysis
Lead CRM Analyst, Marketing
@Hims And Hers
[Hiring] Lead CRM Analyst, Marketing @Hims And Hers
Mar 19, 2025 - Hims And Hers is hiring a remote Lead CRM Analyst, Marketing. đź’¸ Salary: competitive salary & equity compensation. đź“ŤLocation: USA.
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Role Description
We are looking for an experienced CRM analytics leader to join our Marketing Analytics team and partner closely with the CRM team. You will help shape CRM strategy so that it maximizes acquisition and customer LTV.
- Analyze customer data to extract actionable insights and trends.
- Use statistical techniques and data modeling to evaluate the performance of CRM initiatives.
- Work closely with the CRM team to garner adoption and usage of measurement frameworks such as long-term holdouts and rapid A/B testing.
- Clearly communicate analysis results and partner closely with the Sr Director of CRM in developing strategies to grow the business.
- Evolve our approach to customer segmentation with deep analysis of user behaviors and advanced modeling techniques.
- Assist in automating workflows and supporting CRM platforms with reliable and accurate data pipelines.
- Ensure data integrity and accuracy through automated reporting, alerting and the creation of cross-functional processes.
- Stay updated on industry trends, best practices, and emerging technologies in CRM Analytics. Continuously seek opportunities to improve analytics processes and methodologies.
Qualifications
- Bachelor’s or Master’s degree in Computer Science, Data Analytics, or related field.
- 8+ years of Analytics experience.
- 5+ years of experience in CRM Analytics, with a track record of influencing strategy.
- Proficiency with CRM platforms such as Braze, Hightouch, Jacquard, and Lob.
- Expert proficiency with SQL, experience with BigQuery a plus.
- Experience with Python and/or R.
- Experience with data visualization software such as Tableau Desktop or Looker.
- Proven track record of understanding customer journey mapping and CRM program management best practices.
- Ability to align analytics with strategic business goals and to influence decision-making with data-driven recommendations.
- Detail-oriented and exceptionally organized. Able to prioritize and manage multiple projects in a fast-paced, ambiguous environment.
Benefits
- Competitive salary & equity compensation for full-time roles.
- Unlimited PTO, company holidays, and quarterly mental health days.
- Comprehensive health benefits including medical, dental & vision, and parental leave.
- Employee discounts on hims & hers online products.
- Employee Stock Purchase Program (ESPP).
- 401k benefits with employer matching contribution.
- Offsite team retreats.
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| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Data Analysis
Data Analysis
|
Salary
đź’¸
competitive salary & equity compensation
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 19, 2025
|
️
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
