[Hiring] Growth & Data Strategist @Happy Howl

Role Description

You'll be the analytical engine behind Happy Howl's growth strategy. Working directly with the CFO, Marketing and Operations team, you'll own the customer economics analysis, model the scenarios that shape acquisition and retention channel decisions, and bring us the story behind the numbers before we ask for it. This is a high-visibility role where your thinking directly shapes marketing spend, channel investment, and efficiency in operations.

What You’ll Do

• Own independent scenario modeling across acquisition channels, cohorts, and customer types.
• Conduct LTV/CAC analysis, retention curve modeling, and cohort-level customer economics reporting.
• Translate raw performance data into a point of view, not just what happened, but what we should do about it.
• Partner directly with founders/leadership to shape growth and marketing strategy using data as the backbone.
• Build and maintain the analytical infrastructure (dashboards, reporting cadence) that lets the business move fast without a dedicated data team.
• Support strategic analysis on ad spend scaling, MER thresholds, and channel-level ROI.
• Present findings directly, with a recommendation attached, not just a chart.

Qualifications

• You think like a marketer and a finance person, and model like an analyst.
• You own outcomes and find breaks in models, fixing them and flagging issues.
• You move fast without sacrificing rigor.
• You default to transparency, clearly communicating hard stories with context and recommendations.

Requirements

• Experience with DTC or subscription business metrics (LTV, CAC, NDR, cohort analysis).
• Familiarity with BI/dashboarding and analytics tools (PowerBI, Looker, Tableau, or similar).
• SQL skills for data extraction and analysis.
• Marketing-side experience (paid acquisition, channel strategy, or growth marketing).
• Finance knowledge, able to read and build financial statements.

Benefits

• Competitive salary ($90K–$110K) plus bonus opportunity.
• High-visibility role with direct exposure to founders and cross-functional leadership.
• 100% remote work.
• Real ownership over what gets investigated and why, not an execution-only analyst seat.