[Hiring] Digital Marketing Analytics Engineer @Wheelhouse DMG

Role Description

Our Digital Marketing Analytics Engineer is the data backbone of our client delivery teams. You're both a skilled technical practitioner and a natural translator — someone who thrives at the intersection of complex data infrastructure and compelling client storytelling. You'll contribute to the full analytics stack, from tag management and ETL pipelines to dashboard delivery and live client presentations, ensuring every insight we surface is accurate, timely, and actionable.

This role is perfect for someone who gets genuine satisfaction from building clean, reliable data systems AND turning that data into narratives that drive real business decisions. You'll partner closely with our Digital Advertising and Digital Strategy teams as the analytical engine behind client strategy reviews, monthly reporting, and ongoing performance optimization.

What sets you apart is your ability to make complexity disappear — building infrastructure that hums in the background while surfacing findings that non-technical stakeholders can act on with confidence. You take ownership of data quality, proactively identifying performance opportunities, and show up to every client conversation as a trusted advisor, not just a report producer.

Qualifications

• 3–6+ years of experience in web analytics, data engineering, or business intelligence — agency or AdTech background strongly preferred
• Hands-on tag management experience with Tealium IQ, Google Tag Manager, or equivalent platforms
• Proficiency with ETL tooling: Adverity, DBT, Fivetran, or Supermetrics
• Experience with cloud data warehouses: Amazon Redshift, BigQuery, or Snowflake
• Strong SQL skills; ability to write complex queries against large, multi-source datasets
• Experience with two or more BI/visualization tools: Amazon QuickSight, Power BI, Looker Studio, Tableau
• Deep familiarity with digital marketing KPIs across Paid Search, Paid Social, SEO, Display, and Content
• Proven ability to communicate complex analytical findings clearly and persuasively to non-technical audiences
• Strong organizational and project management skills; comfortable managing multiple client workstreams simultaneously

Requirements

• Design, implement, and QA event tracking solutions using Tealium IQ and/or Google Tag Manager, including data layer architecture and variable configuration
• Conduct analytics audits on client properties to identify tracking gaps, data quality issues, and opportunities for improved instrumentation
• Collaborate with web development teams and client stakeholders to define tracking requirements and ensure implementation fidelity
• Build and maintain ETL pipelines using Adverity and DBT to ingest, transform, and model marketing data from paid and organic channels
• Manage data flows into Amazon Redshift; ensure data integrity, freshness, and documentation across all pipeline stages
• Support QA processes to validate data accuracy from source platforms through to reporting outputs
• Develop and maintain client-facing dashboards and internal reports in Amazon QuickSight (primary BI tool of record)
• Manage and update legacy reporting in Power BI, and client-owned reports in Looker Studio and Tableau as needed
• Leverage Amazon QuickSight's AI/ML capabilities to deliver automated and narrative-driven insights at scale
• Analyze digital marketing performance data across Paid Search, Paid Social, SEO, and Content channels to identify trends, opportunities, and areas for improvement
• Partner with Digital Advertising and Digital Strategy teams to build performance narratives for MBRs and Annual Strategy Reviews
• Participate in live client calls and review sessions to present findings, respond to questions, and gather evolving analytical requirements
• Develop forecasts, budget planning models, and ad hoc analyses to support client decision-making

Benefits

• A passionate, joyful, values-driven company with a remote-first culture
• An exciting, creative, and fast-paced atmosphere
• Competitive salary with semi-annual review processes
• Company-sponsored Medical, Dental and Vision coverage for the employee and their dependents
• Short Term Disability, Long Term Disability, Life Insurance and AD&D Benefits
• Access to the Company's Employee Assistance Program
• Quarterly volunteering and donation match
• $50 monthly Wellness stipend
• $1000 annual Professional Development & Education credit
• Joy Fund of $50 per month that can be spent on anything that brings joy to a Wheelhouse employee or client
• Unlimited PTO
• Generous Company Holidays
• Monthly Mental Health Days for employees to rest and recharge
• 3 months of 100% paid parental leave
• Participation in the Wheelhouse 401k program, including 100% match up to 4% of salary
• Participation in a Student Loan Assistance program