[Hiring] Campaign Analyst @the Ad Council
Mar 21, 2025 - the Ad Council is hiring a remote Campaign Analyst. 💸 Salary: $72,000 – $80,000 annually. 📍Location: USA.
Role Description
The Ad Council’s Insights & Analytics team is looking for a Campaign Analyst who will play a key role in examining campaign performance from a multi-media lens. By providing strategic recommendations and actionable insights, you’ll help optimize and improve campaign performance to solve our clients’ business problems, while working collaboratively with our Media, Strategy, Campaign Management and Digital teams.
- Monitor and analyze a breadth of media, video, social, mobile and web data to provide insight into the performance of clients’ omni-channel marketing programs
- Work collaboratively and cross-functionally to build campaign objectives, identify measurable KPIs, and develop measurement strategies
- Ensure consistent and relevant analytics reporting across campaigns with the intent to optimize and influence strategic direction
- Help build out and maintain data visualization and dashboards to communicate campaign performance to internal and external partners
- Create and/or maintain Solution Design Reference documentation (SDRs) for campaign sites to ensure efficient Google Analytics tracking
- Review Google Analytics tagging implementation
- Communicate and assess levers for campaign optimization with Ad Council’s donated media model in mind
- Present comprehensive findings and recommendations to both clients and internal teams
- Conduct ad hoc analyses as needed to provide real-time insight on new campaign launches and high-profile events and issues
- Maintain a working knowledge and documentation of a variety of campaign projects to ensure analysis is founded in important context
- Represent the Analytics department within internal campaign-specific cross-functional teams, owning all marketing analytics responsibilities and deliverables
- Assist efforts to improve and refine analytics offerings by staying up to date with emerging trends and best practices
- Communicate campaign-specific trends to broader analytics team to inform department projects and leadership’s understanding of developments in real time
Qualifications
- 3+ years in data-driven marketing and/or data analysis
- Comfort with using data to guide clear strategic recommendations
- Strong proficiency with Google Analytics (GA4); working knowledge of Google Tag Manager a plus
- Ability to interpret and visualize data via Excel and PPT; experience with Tableau preferred
- Ability to act in a technical role while being able to communicate complex concepts empathetically and effectively to both technical and non-technical internal and external stakeholders
- Demonstrable knowledge of analytics platforms, testing tools, and other BI tools
- Proven track record of driving analytical insights into tangible results
- Excellent communication, organizational and time prioritization skills
- A strong foundational understanding of digital and traditional media
- A self-starter with the ability to work effectively under minimal direction
Benefits
- Full remote work arrangements
- Robust and flexible time off
- Parental/Caregiver leave
- “Health” days
- Comprehensive Medical, Dental and Vision plans
- Health and Flexible Savings benefit
- Reimbursement toward health and wellness expenses
- Additional insurances for your spouse/children/pets
- Participation in the Ad Council 403(b) Retirement Plan with generous annual company contributions
- Professional and skill-based development opportunities
- Tuition Reimbursement
Company Description
The Ad Council convenes creative storytellers to educate, unite and uplift audiences by opening hearts, inspiring action and accelerating change. For more than 80 years, the nonprofit organization and its partners in advertising, media, marketing and tech have been behind some of the country's most iconic social impact campaigns – Smokey Bear, Friends Don’t Let Friends Drive Drunk, Tear the Paper Ceiling and many more.
Similar Remote Jobs
More jobs at the Ad Council
-
Sales / Business $9,500 – $10,500 per month USAMar 22, 2025
-
Sales / Business $8,500 – 9,500 per month USAMar 22, 2025
More Data Analysis jobs
-
Data Analysis 80,400 - 134,000 usd / yearly USAMar 28, 2025
-
Data Analysis unspecified Northern America, IsraelMar 27, 2025
-
Data Analysis unspecified USAMar 27, 2025
More jobs in USA
-
Customer Service unspecified USAMar 28, 2025
-
Sales / Business $80,000 - $126,500 usd USAMar 28, 2025
-
All others $28.00 - $30.00 / hour USAMar 28, 2025
Kickstart Your Job Search
Unlock 53,592 additional remote jobs, advanced search & email notifications
Too many emails? Declutter your inbox with Meco
Your home for reading newsletters
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
đź’¸
$72,000 – $80,000 annually
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 21, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
