[Hiring] Analytics & Insights Specialist @Google Operations Center

Role Description

Join Us! At Google Operations Center we help Google users and customers solve problems and achieve their goals—all while enjoying a culture focused on improving continuously and being better together. We work hard, we play hard, and we want you to join us!

Data Specialist is the subject matter expert for everything data related for email marketing campaigns managed by the Ads Campaign Operations (ACO) team. Responsibilities include:

• Understanding the signals available, building and maintaining pipelines for campaign targeting sets.
• Monitoring campaign health and troubleshooting if things go sideways.
• Communicating the data aspect of our campaigns to internal and external stakeholders.

The base salary range for this full-time position is $81,000 - $98,000 + bonus + benefits. Please note that the compensation details listed in this role posting reflect the base salary only, and do not include bonus or benefits.

Position Responsibilities:

• Collaborate with stakeholders to manage audience signals, build target audiences, and leverage them throughout the campaign execution process.
• Create, manage, and validate campaign audiences using SQL scripting.
• Collaborate with analytics teams on experiment setup, providing insights into campaign signals, explaining system behavior and its impact on setup, and confirming feasibility of implementation.
• Maintain and operate data pipelines, ensuring smooth operation, resolving issues, and implementing improvements for efficiency and effectiveness.
• Communicate campaign performance results to teams and stakeholders.
• Create reporting dashboards and ad hoc reports for marketers.
• Build key relationships with stakeholders and communicate technical information clearly to non-technical audiences.
• Serve as the subject matter expert for data availability for marketing campaigns.

Qualifications

• 5+ years of experience with SQL, including data pipeline building and maintenance, and crafting complex SQL statements for precise audience targeting.
• Ability to leverage code libraries for streamlined code readability and enhanced efficiency.
• Experience working with data visualization tools such as Tableau, Looker, and Google's internal PLX/Data Studio.
• 2-3 years of experience in data pipelines and analytics specifically for email marketing.
• Proven experience in a marketing environment within the IT industry.
• Experience with integrated development environments like XCode, VSC, or Eclipse (Google internal: Cider) and version control systems like GitHub (Google internal: google3).

Requirements

• Additional languages besides SQL (e.g. Python) are a plus, but not required.
• Excellent collaboration and communication skills and stakeholder management.
• Ability to clearly communicate data-driven observations and recommendations.
• Proven expertise in email marketing best practices, including dynamic content, testing methodologies, deliverability, and automation.
• Experience using GenAI (generative AI) to inform data targeting and personalization in email marketing.
• Experience designing, executing, and evaluating A/B tests for email marketing.

Benefits

• Competitive wages and comprehensive health care including medical, dental, and vision coverage.
• Gender-neutral baby bonding leave, 24-26 week birth-parent maternity leave, and generous life, accident, and disability insurance minimums.
• Employees who work onsite can enjoy free meals and snacks, and fun onsite experiences.