[Hiring] Learner Success Advocate - Digital Marketing @Ziplines, Inc.

Role Description

In this contract role, you will support and guide learners throughout their learning journey toward successful completion of their Digital Marketing program. You will work 10-15 hours a week for the duration of a cohort (10 - 12 weeks, depending on the course). The hours of your contribution will be flexible, with the exception of 2 hours a week that you will be supporting your designated live cohort session.

You will manage learners throughout the duration of the Digital Marketing program. Your goal is to support, encourage, and creatively solve problems for learners so they may successfully complete the course and feel confident applying their skills in real-world marketing scenarios.

• Serve as the primary point of contact for your assigned learners across Slack, email, and Zoom.
• Foster trust and connection while supporting learners in overcoming both technical challenges and emotional hurdles.
• Provide support in the form of direct messages, weekly group live sessions, and occasional one-on-one meetings.
• Support learners in understanding core digital marketing disciplines such as SEO, SEM, social media, content strategy, email marketing, and Google Analytics.
• Guide learners in preparing for certifications and navigating common roadblocks.
• Normalize uncertainty and promote experimentation and iteration.
• Be the advocate for the learners throughout the course by unblocking their obstacles, gathering their feedback, and voicing their concerns.
• Moderate the live sessions by facilitating Zoom logistics, providing important announcements, and adhering to the session learning objectives.
• Assist in answering questions and promote learner engagement throughout these sessions.
• Provide administrative support to the Live Session Instructors during these sessions.
• Partner with the Live Session Instructors to host an excellent live session experience for our learners.
• Serve as a knowledgeable resource when learners have questions about tools such as Google Ads, GA4, or HubSpot.
• Closely monitor and guide learner engagement, particularly at the beginning of the program.
• Follow learners’ progress, provide feedback, and answer questions.
• Proactively identify “at-risk” learners and take appropriate action to engage and guide them.
• Provide consistent accountability support through check-ins, goal-setting, and milestone tracking.
• Manage, document, and report on all learner records, engagement/at-risk metrics, and other pertinent data during the course.

Qualifications

• 2+ years in customer-facing, education, or coaching roles.
• Solid foundation and understanding of digital marketing core areas - such as SEO, SEM, email marketing, content strategy, social media, and Google Analytics.
• Demonstrated ability to learn new tools, troubleshoot common issues, and explain concepts clearly.
• Strong written and verbal communication skills tailored for diverse adult learner audiences.
• Experience with Slack, Zoom, Google Workspace, LMS platforms, and CRM systems.
• Confident working autonomously in a remote-first, fast-paced startup environment.

Preferred Qualifications

• Experience with best practices in adult learning or online education within an edtech setting.
• Experience supporting or working in rapidly changing technical environments.
• Experience with or involvement in short-form online learning formats, such as bootcamps or certificate programs.
• Hands-on experience or strong familiarity with core digital marketing tools including Google Analytics 4, Google Ads, HubSpot, Canva, and AI tools for content generation.
• Ability to translate digital marketing concepts into practical learner support strategies.
• Laptop or desktop computer with web camera and stable internet connection.
• Capability of installing Zoom and Slack on a laptop or desktop.

Time Commitment and Compensation

• Approximately 10-15 hours per week for each course module, spanning 10 to 12 weeks.
• Compensation is commensurate with experience starting at $18/hr.

Ziplines Core Values

• Focus on outcomes: Students come first—always.
• Be trustworthy: Deliver, be honest, and support the team.
• Be humble: We’re in this together.
• Be curious: Continuous learning drives innovation.
• Be you: Diverse thinking creates opportunity.