[Hiring] Business Assistant @Pavago

Role Description

Pavago is hiring on behalf of a growing U.S.-based e-commerce and live selling business. The company operates across multiple online platforms including TikTok, Amazon, and Whatnot, and is focused on building a strong Live Seller Community alongside its product distribution business.

We are looking for a highly organized Business Assistant who can support day-to-day operations, manage content and livestream schedules, assist with customer communication, and help build systems that improve business efficiency. This is an execution-focused role where the right candidate will help keep multiple moving parts organized while identifying opportunities to streamline and automate processes.

Key Responsibilities

• Livestream Operations
  • Schedule and coordinate weekly livestreams on platforms such as TikTok and Whatnot
  • Manage livestream scheduling and team payroll using Homebase
  • Support operational logistics for live selling sessions
• Content & Community Management
  • Maintain a structured content calendar across X, LinkedIn, and Facebook
  • Support the growth of the owner’s personal brand and the Live Seller Community
  • Help manage and engage members of the Live Selling Academy
• Customer Communication
  • Respond to customer inquiries via chat and email across platforms including TikTok, Whatnot, and Kajabi
  • Ensure fast, professional responses and strong customer experience
  • Monitor and resolve common support questions
• Operational Support
  • Coordinate with warehouse teams regarding returns and operational updates
  • Track inventory issues and support product operations on Amazon
  • Maintain internal records using company software
  • Schedule podcast interviews and manage operational follow-ups
• Marketing Support
  • Research potential customers and community members on Facebook and other relevant platforms
  • Assist in developing organic outreach strategies to attract new community members and buyers
  • Support the creation and improvement of marketing funnels that move prospects from discovery to conversion
  • Identify opportunities to capture leads and improve conversion through better messaging or workflows
  • Monitor funnel performance and suggest improvements to increase engagement and retention
  • Research tools or automation systems that can improve marketing and outreach processes
• Process Improvement
  • Document and create SOPs for recurring operational workflows
  • Identify opportunities to automate repetitive processes
  • Support system improvements that help scale the business

Qualifications

• Experience working with spreadsheets (Google Sheets or Excel)
• General understanding of e-commerce platforms (Amazon, Shopify, TikTok Shop, etc.)
• Basic understanding of marketing funnels and how prospects move from awareness to conversion
• Ability to support outreach systems and contribute ideas to improve customer acquisition
• Ability to manage multiple tasks across operations, marketing, and support

Requirements

• Experience supporting e-commerce businesses or online sellers
• Familiarity with livestream commerce platforms such as TikTok Live or Whatnot
• Experience with Kajabi or similar community platforms
• Experience supporting online communities or memberships
• Experience creating SOPs or improving internal processes

What Success Looks Like

• Successfully manage livestream scheduling and operational coordination
• Maintain consistent content calendars and posting workflows
• Deliver timely customer support across all platforms
• Document and improve operational processes through SOP creation
• Identify opportunities to automate workflows and improve systems

Interview Process

• Initial Screening Interview (Pavago)
• Client Interview
• Final Decision