[Hiring] PR Manager @weltrade

Role Description

We are looking for a PR Manager who will help us build and execute the external communications strategy around the rebranding, strengthen Weltrade's presence with international audiences, and establish consistent communication with media, industry communities, and partners. This is a hands-on role for someone who can combine strategic thinking with strong execution and turn business and brand priorities into clear, relevant communications.

What you'll do

• PR & Communications Strategy
  • Develop and execute Weltrade's PR and communications strategy in line with the company's business and brand goals.
  • Build the PR roadmap for the rebranding and support the launch across relevant markets and channels.
  • Develop key messages, communication narratives and positioning for the new brand.
  • Identify relevant media, industry platforms, events and communication opportunities.
  • Monitor the media landscape, competitors and industry trends and identify opportunities for Weltrade.
• Rebranding Communications
  • Lead the PR and external communications part of the upcoming rebranding.
  • Translate the new brand positioning into clear and consistent external communications.
  • Prepare press releases, media materials, executive communications, talking points, and other PR assets.
  • Coordinate communication around key brand announcements, launches and company milestones.
  • Work closely with Marketing, Growth, Product and Leadership teams to ensure consistent messaging.
• Media Relations
  • Build and maintain relationships with relevant journalists, editors, media outlets and industry publications.
  • Develop and manage media outreach campaigns.
  • Pitch stories, company news, expert commentary and thought leadership opportunities.
  • Organize interviews, media appearances, and other opportunities for Weltrade representatives.
  • Track media coverage and maintain a structured PR/media database.
• Content & Thought Leadership
  • Develop PR content and communication materials for corporate and industry audiences.
  • Support the development of thought leadership for company executives and subject-matter experts.
  • Identify opportunities for speaking engagements, interviews, podcasts, industry publications, and events.
  • Work with internal experts to turn their knowledge into relevant external content.
• Measurement & Reporting
  • Define PR KPIs and track the effectiveness of communications activities.
  • Monitor media coverage, share of voice, reach, sentiment, and other relevant metrics.
  • Prepare regular PR reports and recommendations based on performance and market insights.

Qualifications

• 5+ years of experience in PR, communications, corporate communications, or a similar role.
• Experience working with fintech, financial services, FX, trading, crypto, or another regulated/complex industry is a strong advantage.
• Proven experience developing and executing PR campaigns, preferably including brand launches, rebranding or repositioning projects.
• Established relationships with relevant media and industry publications.
• Strong understanding of media relations and PR best practices.
• Excellent written and verbal English.
• Ability to turn complex business or financial topics into clear and engaging communication.
• Strong project management skills and ability to work with multiple stakeholders.
• Comfortable working independently and taking ownership of projects from idea to execution.
• Strong analytical mindset and ability to measure PR impact.

Nice to have

• Experience with an international brand and geographically distributed teams.
• Experience in FX, online trading, or financial markets.
• Experience communicating across multiple GEOs, particularly LATAM, MENA, Africa, or Asia.
• Experience working with C-level executives and preparing executive communications.
• Existing network of fintech, finance, trading, or business media.
• Experience with international rebranding or brand repositioning projects.
• Russian is a plus.

Benefits

• Remote-First Flexibility: We operate fully remotely and offer a global and cross-functional environment.
• Ownership & Impact: A chance to own your ideas and make a measurable impact on Weltrade's global growth.
• Wellbeing: Planned breaks agreed in advance and a supportive culture that values every specialist.

How we get to know you

• Application Review
• Intro call
• Technical Interview
• Final Interview
• Cooperation offer