[Hiring] VP/National Business Development @Western Equipment Finance

Role Description

This is a nationwide remote position. At Western, “what” you know is important, but not as important as how you relate to teammates and customers. Our environment is based on the principles of respect, curiosity, creativity, individual empowerment, and the ability to listen effectively and communicate openly. We also believe in continual learning, bias toward action, keeping commitments, and doing our absolute best every day.

The VP/National Business Development is responsible for driving nationwide vendor growth by identifying, developing, and managing strategic relationships with key partners across targeted industries. This role expands Western Equipment Finance’s (WEF) market presence by creating and optimizing vendor programs that align with customer needs, support new customer acquisition, and deepen existing relationships.

The position requires a strong blend of external relationship-building and internal collaboration, along with expertise in customer buying behaviors, credit requirements, and WEF policies and procedures. The VP partners with vendors to develop structured programs that enhance vendor and customer success while improving the overall financing experience. Internally, the VP works cross-functionally with credit, sales, operations, and marketing to deliver tailored financing solutions that support shared business objectives.

Duties and Responsibilities

• Vendor Acquisition & Strategic Partnership Development
  • Identify, contact, and onboard new vendor partners that align with targeted growth markets and customer demand.
  • Evaluate vendor business models and customer profiles to structure relevant financing programs and offerings.
  • Conduct vendor discovery meetings with a consultative, needs-based approach focused on end-customer requirements, sales volume, and funding needs.
• Vendor Program Development
  • Collaborate with vendors to structure program terms, pricing, and features that align with common financing scenarios.
  • Recommend segment-specific solutions based on industry trends, vendor input, and direct customer insights.
  • Ensure vendor programs are designed to enhance the customer experience, focusing on simplicity, accessibility, and efficient turnaround times.
• Vendor Portfolio & Relationship Management
  • Serve as the strategic point of contact for assigned vendors and their customer-facing teams.
  • Review pipeline activity, funded volume, and customer feedback to identify opportunities for program improvement or additional support.
  • Participate in key account discussions regarding large opportunities or complex transactions to ensure alignment and execution.
• Customer Relationship Support
  • Support new and existing customers in navigating financing solutions that meet their needs.
  • Coordinate closely with credit and operations teams to address unique customer or vendor requirements.
  • Monitor customer experience trends and share insights to enhance service quality and satisfaction.
• Other duties and responsibilities as needed or assigned.

Qualifications

• Bachelor’s degree in business administration, Finance, or Business Management required or a minimum of two years’ related experience.
• Equivalent combination of education and experience will also be considered.

Benefits

• Health Benefits: Medical, dental, and vision insurance.
• Retirement Benefits: 401 (k), ESOP participation.
• Paid Time Off (PTO): PTO, sick leave, and holidays.
• Other Benefits: life insurance, employee assistance programs, professional development opportunities, wellness programs, educational assistance.

Company Description

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to provide sponsorship for visa status. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

Western Equipment Finance is an EEO and Affirmative Action Employer.