[Hiring] Business Development Lead Generation Specialist @2020 Companies

Role Description

2020 Companies is seeking a highly motivated, charismatic Lead Generation Specialist to build a consistent pipeline of qualified new-business opportunities. This person will identify prospects, research new industries and verticals, and conduct high-volume outreach through cold calls, email, and LinkedIn.

• Research prospective clients, emerging markets, and new industry verticals that align with 2020 Companies’ services and growth strategy.
• Identify companies, decision-makers, and relevant business contacts using LinkedIn, ZoomInfo, HubSpot, industry resources, and other research tools.
• Build and manage targeted prospect lists and outbound campaigns.
• Complete a minimum of 50 outbound calls and 50 personalized prospecting emails each business day.
• Conduct consistent LinkedIn outreach, including connection requests, direct messages, follow-ups, and engagement with relevant prospects.
• Engage senior-level decision-makers through cold calling, email, LinkedIn, and professional networking.
• Qualify prospects based on business needs, decision-making authority, timing, program scope, and potential opportunity.
• Schedule qualified introductory meetings for Business Development and Client Solutions leaders.
• Develop, test, and refine call scripts, email templates, LinkedIn messages, value propositions, and objection-handling responses.
• Serve as a HubSpot administrative expert for lead-generation activities, including contact management, list segmentation, workflows, sequences, reporting, dashboards, and data quality.
• Record all calls, emails, LinkedIn outreach, responses, notes, follow-up activities, and lead-status changes accurately and promptly in HubSpot.
• Maintain a clean, organized CRM pipeline with a clear status and next step for every active prospect.
• Conduct persistent, professional follow-up across multiple communication channels.
• Partner with the Vice President of Client Solutions to prioritize industries, verticals, target accounts, and outreach campaigns.
• Track activity, response rates, qualified leads, meetings scheduled, conversion rates, and other performance metrics.
• Share market intelligence, prospect feedback, common objections, competitive insights, and emerging opportunities with leadership.
• Follow all applicable telephone, email, LinkedIn, privacy, and company communication requirements.

Qualifications

• Demonstrated success in cold calling, outbound lead generation, inside sales, business development, or a similar high-volume sales role.
• Strong working knowledge of HubSpot, including CRM administration, contact management, lists, sequences, workflows, reporting, and database maintenance.
• Experience using ZoomInfo for company research, contact identification, list building, and lead qualification.
• Strong proficiency with LinkedIn for prospect research, relationship development, and outbound outreach.
• Experience researching new industries, verticals, companies, and prospective buyers.
• Comfortable making a high volume of outbound calls, emails, and LinkedIn contacts every day.
• Excellent verbal and written communication skills.
• Charismatic, confident, professional, and comfortable initiating conversations with new prospects.
• Resilient and persistent, with the ability to hear “no” and continue prospecting with a positive attitude.
• Strong ability to write and adapt sales scripts, email messaging, LinkedIn outreach, and objection-handling responses.
• Exceptional record-keeping, organization, follow-through, and attention to detail.
• Ability to personalize outreach while maintaining a high level of daily productivity.
• Proficiency with Microsoft Office and common sales-productivity tools.

Requirements

• Experience selling outsourced services, third-party labor, staffing, field sales, retail activation, merchandising, experiential marketing, or workforce solutions.
• Experience prospecting into enterprise or national accounts.
• Familiarity with multi-location retail, consumer technology, telecommunications, or related industries.
• Experience supporting longer, consultative B2B sales cycles.
• Previous responsibility for HubSpot administration or sales-operations support.

Benefits

• Receive a competitive salary, paid weekly.
• Next-day pay on demand with DailyPay.
• Eligible for medical, dental, and vision benefits.
• Eligible for 401k with company matching.
• Scholarship opportunities for employees and direct family members.
• Employee Assistance Program.
• Paid Time Off and Holidays.