[Hiring] Web Optimization Consultant @The Institute for War and Peace Reporting

Role Description

The Institute for War and Peace Reporting (IWPR) is seeking a Web Optimization Consultant to provide technical and strategic support to independent media outlets operating in restrictive environments across Latin America. The consultancy will focus on strengthening the overall performance of participating media websites by optimizing their architecture, content structure, technical performance, user experience, and search engine visibility, with the objective of increasing their visibility, organic traffic, and digital reach.

• Conduct technical assessments of the assigned websites.
• Work closely with editorial and technical teams to design and implement improvement plans tailored to each outlet's capacities and needs.
• Provide guidance on information architecture, technical optimization, SEO, content organization, website performance, accessibility, indexing, web analytics, and best practices.
• Respect the editorial independence of the participating media outlets and comply with IWPR's established security protocols.
• Maintain close coordination with IWPR throughout the assignment.
• Demonstrate flexibility to work remotely with teams facing connectivity limitations or operating under challenging conditions.

Qualifications

• Proven experience (minimum of 5 years) in website optimization, digital consulting, technical SEO, information architecture, or related fields.
• Strong knowledge of website architecture, user experience (UX), website performance, technical optimization, indexing, on-page SEO, and best practices for improving search engine visibility.
• Experience conducting website audits and designing optimization plans with measurable objectives and outcomes.
• Experience using tools such as Google Search Console, Google Analytics 4, PageSpeed Insights, Lighthouse, Screaming Frog, Ahrefs, Semrush, or equivalent platforms for website analysis and optimization.
• Ability to interpret website performance metrics and develop evidence-based technical and strategic recommendations.
• Ability to work remotely with teams operating in complex environments or with limited connectivity.
• Experience working with digital media organizations will be considered an asset but is not a mandatory requirement.
• Fluency in Spanish is required. Knowledge of English is desirable.

Requirements

• Conduct an initial assessment of each assigned website to identify opportunities for improvement and develop a work plan with measurable objectives and performance indicators.
• Provide technical support throughout the implementation of improvements related to website architecture, performance, user experience, SEO, content organization, and other aspects of web optimization.
• Identify opportunities to optimize the structure, functionality, and visibility of websites by applying international best practices and standards adapted to the context of independent media outlets.
• Advise media teams on the use of analytics and monitoring tools to evaluate website performance and prioritize evidence-based improvement actions.
• Hold regular virtual meetings with beneficiary media teams to monitor the implementation of recommendations, review progress, and address technical challenges.
• Maintain close coordination with the IWPR team to share progress, identify challenges, recommend adjustments when necessary, and ensure compliance with project objectives, timelines, security protocols, and reporting requirements.

Benefits

• Competitive salary offered to the successful applicant.
• Flexible remote working arrangements.
• Opportunity to work with independent media outlets in challenging environments.

Company Description

IWPR is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, veteran status or pregnancy and maternity. IWPR will never ask for payment for recruitment.