[Hiring] National Manager, Play @Breakthrough T1D

Role Description

Under the leadership of the National Director, Play, this self-starting individual is responsible for stewarding and driving fundraising success for the Play program through the recruitment, development, and stewardship of content creators and streamers who fundraise for Breakthrough T1D. The National Manager, Play serves as a trusted point of contact and advisor to prospective and current streamers, facilitating program success through relationship-building, coaching, and hands-on support — both online and in person at gaming conventions, industry conferences, and in-person (IRL) streaming events.

The National Manager champions a strategic and integrated approach within the Play program, including:

• Streamer recruitment and onboarding
• Event and campaign support
• Community management across Twitch and Discord
• Content creator engagement that increases fundraising participation and revenue at all levels

This role also ensures an extraordinary creator and community experience while assuring accuracy in data reporting practices and adherence to national standards of program delivery. The National Manager provides expertise and leadership to help ensure initiatives are positioned and supported for revenue growth through resource development including:

• Budget and event planning
• Data analysis
• Communication
• Training

The collective body of work delivers successful implementation and financial results of the program to fulfill Breakthrough T1D's mission.

Qualifications

• 5 years of relevant fundraising experience, particularly in streaming, gaming, content creator relations, or peer-to-peer fundraising.
• Direct experience recruiting, managing, and growing a streamer, content creator, or similar peer-to-peer fundraising community.
• Proven success in recruiting and executing creator-led charity events with $25,000 or more in fundraising.
• Demonstrated familiarity with gaming and streaming culture, including platforms such as Twitch, YouTube, and Discord.
• Superior ability to influence and deliver results through a strategic and consultative role.
• Exceptional relationship-building, project management, decision-making, and team-building skills.
• Proficiency with technology to support the development process, including online giving and event management systems/fundraising platforms.
• Detail-oriented and strong organizational skills.
• Demonstrated competency when handling diversified assignments.
• Excellent written and oral communication skills.
• Ability to work and make judgments independently and take initiative.
• Willingness to learn, grow and build on necessary competencies while striving for excellence.
• Proficiency in Microsoft Office.
• Ability to travel approximately 20% of the time, or as per the needs of the program, including overnight trips.
• College degree or equivalent combination of education and experience.

Requirements

• Holds direct revenue responsibility of $300K+ annually, driven through streaming peer-to-peer donations and corporate sponsorships.
• Leads recruitment of new content creators and streamers across Twitch, YouTube, and emerging platforms.
• Builds and manages a pipeline of prospective streamers, tracking outreach, onboarding, and fundraising activity.
• Collaborates with the National Director, Play and key stakeholders to develop and deliver core Play program strategies.
• Cultivates and stewards relationships with current and past fundraisers, top creators, and industry contacts.
• Regularly evaluates KPIs and revenue streams.
• Educates content creators on best practices for charity streams, donation platforms, and social fundraising.
• Partners with streamers and creators to build strategies that encourage them to activate their own networks.
• Coaches streamers, partners and volunteers by applying best practices from across Breakthrough T1D’s national peer-to-peer fundraising programs.
• Helps manage Play's Discord server, supporting and coordinating volunteers.
• Builds a collaborative relationship with Marcom, Community Engagement & Strategic Initiatives, and Program Resources stakeholders.
• Represents Play and Your Way (DIY) programs in person at gaming conventions and industry conferences.
• Leads video strategy for Play across Twitch, YouTube and social channels.
• Shares Play community stories and successes through social media, blog posts, and email communications.
• Regularly evaluates KPIs and revenue streams across the Play program.
• Sets up and manages fundraising and event platforms for campaigns.
• Assists supervisor with reviewing budget and forecasts.
• Maintains accurate records of streamer relationships, fundraising activity, and outreach.
• Collaborates with the Your Way (DIY) program on cross-program initiatives.

Benefits

• Competitive medical, dental, and vision coverage
• 403(b) retirement plan
• Voluntary benefits
• Flexible spending and commuter benefit accounts
• Employee assistance program (EAP)
• Life and disability insurance
• Performance-based bonuses
• Generous paid time off