[Hiring] eCommerce Growth Coach @Foundr Magazine

Role Description

Are you an experienced ecommerce operator who loves solving growth problems and helping other founders succeed? Foundr is looking for an eCommerce Growth Coach to join the Foundr Operators Membership team. This is a hands-on practitioner role for someone who has been in the trenches growing ecommerce brands and can turn that experience into practical, commercially grounded coaching.

You will manage a portfolio of FOM members across different revenue levels, ad spend, business stages, and growth challenges, helping them identify and address the highest-impact opportunities across four core areas:

• Traffic
• Conversion
• Retention
• Economics

This is not a role where you simply deliver a fixed curriculum. You will:

• Diagnose problems and challenge thinking.
• Review strategy and creative.
• Help members determine what to prioritize next.
• Keep them accountable to moving their businesses forward.
• Help strengthen the FOM program by turning your experience into frameworks, templates, Looms, and resources.

Qualifications

• Demonstrated hands-on experience running, managing, or growing ecommerce or DTC brands.
• Strong Meta Ads expertise.
• Broad commercial understanding across traffic, conversion, retention, and ecommerce economics.
• The ability to diagnose business challenges and translate strategy into clear, practical actions.
• A genuine coaching mindset.
• Strong written and verbal communication skills.
• The ability to turn experience into repeatable frameworks, systems, and processes.
• Strong organization, reliability, and follow-through.
• The ability to work autonomously while collaborating effectively.

Requirements

• Meta Ads experience is essential.
• Comfortable with Meta Ads strategy, campaign structure, testing, optimization, and scaling.
• Strong working knowledge of landing pages, conversion rate optimization, offer construction, product page optimization, checkout flow, and customer journey.
• Understanding of email flows, SMS, post-purchase experience, LTV strategy, subscription models, and retention.
• Comfortable discussing unit economics, contribution margin, CAC, ROAS, P&L fundamentals, and pricing strategy.

Benefits

• A competitive base salary.
• A full-time remote role with the flexibility to work from anywhere.
• The opportunity to work directly with established ecommerce founders and operators on real growth challenges.
• Significant autonomy and ownership over your member portfolio and coaching approach.
• The opportunity to help shape FOM’s coaching frameworks, curriculum, resources, and member experience.
• Direct exposure to Foundr leadership and the wider ecommerce operator community.
• A role where your practical ecommerce experience can create impact beyond a single brand.

How Success Will Be Measured

• Member engagement and participation in the coaching program.
• Progress against agreed priorities, actions, and business goals.
• Member retention and satisfaction.
• Quality, usefulness, and responsiveness of coaching and asynchronous support.
• Consistency and accuracy of member progress tracking.
• Ability to identify and escalate member risks or blockers early.
• Quality and usefulness of frameworks, templates, Looms, and other resources developed.
• Contribution to the continued improvement of FOM curriculum and overall member experience.
• Feedback from members, the Head of Coaching, and the wider FOM team.

Reporting Line

You will report to the CEO and work closely with the Head of Coaching.