[Hiring] Director, Technology Strategy @dentsu

Role Description

As our new Technology Strategy Director, you will report to the Senior Director/ VP, Technology Strategy, and partner with other senior leaders, analysts and managers on each project. You will master our frameworks and develop an advanced understanding of how the entire marketing technology stack comes together to promote our client's vision.

You will work across industries with subject matter experts to deliver sound consulting deliverables informing planning, main decisions, and technical implementations.

• Provide expertise, vendor knowledge, and industry best practices across digital technology components including:
  • Identity Resolution
  • Data Management and Architecture
  • Analytics/ Measurement & Reporting
  • Artificial Intelligence and Modeling
  • Audience Management
  • Testing and Optimization
  • Content Management and Delivery
  • Channel Personalization
  • Demand Generation
  • AdTech
• Connect technology capability goals to our needs and build compelling stories to explain value.
• Build relationships and manage client expectations by facilitating and driving client meetings and discussions.
• Lead daily delivery efforts partnering with the engagement team members to complete materials in PowerPoint, Excel, and Lucidchart.
• Lead discovery meetings with clients, new partners, vendors, or subject matter experts taking notes, gathering documentation, and identifying follow-ups.
• Bring an industry-leading perspective about an important area of the customer experience technology stack and create expertise.
• Provide opinions and recommendations in all manner of marketing-related technology use cases.
• Lead consulting engagements by building storytelling and developing recommendations for how to best use information and technology to guide programs across all channels and media.
• Manage consulting analysts to guide work product development, coach storytelling skills, and educate on technology capabilities.
• Leverage existing frameworks and gather important assets and materials.
• Oversee internal projects to improve the offerings and capabilities of the team including bringing new consulting engagements to leadership for consideration.
• Develop materials to illustrate and educate teams on how CX technology components work together to support evolved customer experiences.
• Support business development opportunities across a variety of industries as a technology strategy subject matter expert (SME) or finding opportunities within existing clients.

Qualifications

• 10+ years of experience consulting within technology or marketing OR 10+ years of experience working in a digital agency operating marketing technology in a specific field.
• Senior knowledge of Customer Relationship Marketing (CRM) technical concepts, customer experience technology, including loyalty, service, commerce, content, analytics, and cloud technologies.
• Expert knowledge in a focused capability or capabilities around relational databases, customer data integration, analytic modeling, campaign management, content management, commerce, loyalty, messaging, service, and business intelligence systems.
• Experience managing people and leading a diverse team.
• Expert proficiency in Excel, PowerPoint, Lucidchart, Miro, and Visio.
• Bachelor's degree from an accredited college/university.
• Ability to travel for clients up to 25%.

Additional Qualifications

• Deep understanding and proficiency in how a technology ecosystem works and is implemented to be used by marketing/business teams, including platforms such as Email Service Platform, CDP, Digital Asset Manager, Data Lake, or ID Resolution technology.
• Success in leading consulting work for clients and providing presentations and deliverables to a client.
• Demonstrated experience in testing, expanding, and correcting one's personal knowledge of a topic to improve existing skills.
• Desire to understand client systems and challenges to provide insightful, nuanced, and recommendations specific to the client.

Benefits

• Medical, vision, and dental insurance.
• Life insurance.
• Short-term and long-term disability insurance.
• 401k.
• Flexible paid time off.
• At least 15 paid holidays per year.
• Paid sick and safe leave.
• Paid parental leave.