[Hiring] Digital Adoption & Experience Strategist @nemetschek

Role Description

The Digital Adoption & Experience Strategist designs and owns the intelligent, behavior-triggered layer of Bluebeam's post-purchase customer experience. This includes the digital systems and touchpoints through which customers learn to use, adopt, and deeply value Bluebeam products. This role combines advanced learning experience design, customer journey strategy, UX sensibility, and cross-functional organizational influence to create digital adoption experiences that drive measurable outcomes.

• Lead the end-to-end in-app learning experience strategy, including guide design, instructional microcopy, segmentation logic, and activation triggers delivered through Pendo and other digital adoption platforms.
• Architect and continuously optimize the customer onboarding digital experience, defining the journey framework, stage logic, touchpoint sequencing, and learning objectives.
• Design and maintain the customer segmentation framework that drives personalization across all digital adoption touchpoints.
• Serve as the strategic content lead for onboarding communications, ensuring all communications drive adoption rather than product awareness.
• Contribute journey-informed strategy to Customer Delight surveying programs, ensuring survey timing and content align with key adoption moments.
• Lead cross-functional stakeholder alignment across Product, Customer Success, Support, and Marketing.
• Define and own the performance metrics framework for the digital adoption experience.
• Up to 10% travel may be required for customer research, user testing sessions, training delivery, or team collaboration activities.

Qualifications

• 5+ years of experience in learning experience design with a strong UX focus.
• 3+ years of hands-on, strategic experience with in-app guidance platforms (Pendo strongly preferred).
• 2+ years of experience contributing to or owning customer-facing communications programs.
• Demonstrated experience operating as a cross-functional influencer in a matrixed organization.
• Bachelor's Degree in a relevant field or equivalent professional experience.

Requirements

• Advanced expertise with Pendo or an equivalent Digital Adoption Platform (DAP).
• Email platform proficiency.
• Learning experience design knowledge.
• Figma or equivalent design tool proficiency.
• Analytics and reporting skills.
• Survey platform familiarity.
• Familiarity with AI tools and emerging technology platforms.
• Visual design orientation.

Benefits

• People-focused, entrepreneurial culture with the backing of a stable, global corporate entity.
• Competitive compensation and benefits package.
• Fully vested 401K right from the day you start.
• Generous PTO, including sick/mental health & volunteer days.
• Free & unlimited access to BetterUp Care, a well-being platform.
• Work-life balance fostered through a culture of diversity, inclusion, and appreciation of individual lifestyle needs.
• Opportunity for continuous professional development.
• Free & unlimited access to LinkedIn Learning.
• Up to $5K annual education reimbursement (after 1 year tenure).