[Hiring] CRM Analyst @Workwear Outfitters

Role Description

The CRM Analyst role is responsible for the WWOF Customer Relationship Management (CRM) system, acting as a strategic partner with internal stakeholders to help produce solutions to drive revenue, increase overall efficiencies, drive data integrity through processes/routines, and help solve business problems.

• Serve as a senior-level system administrator for the Salesforce Lightning environment managing fields/objects, record types, data validation, content/visuals, integrations (both internal and external), and other features as needed.
• Lead continuous analysis of Salesforce.com platform features, releases, upgrades, and best practices that align with organizational vision and strategy and that achieve the greatest business impact.
• Maintain proper documentation of processes, policies, and configurations (including functional and technical designs) made to the system in accordance with ISO requirements and in preparation for releases and upgrades.
• Interpret communications between technical processes, business stakeholders, and users.
• Develop and execute comprehensive Salesforce CRM training for sales teams and end users, including creating materials, leading sessions, and supporting ongoing adoption and best practices.
• Build and maintain reports/dashboards that monitor sales activity, revenue, and opportunity pipeline.
• Create materials (trainings, resources, videos, etc.) supporting user adoption and best practices to socialize key learnings for broader enablement.
• Work with WWOF’s SFDF team and stakeholders to establish suitable processes to support administrative, development, and change management activities.
• Qualify and evaluate vendors and applications to present business use cases for system improvement and implementation.
• Engage with brand managers, merchandisers, marketing, and other departments to define and document development requirements and identify modifications to impact business processes.

Qualifications

• Bachelor’s degree and 3-5 years of experience; or relevant experience.
• Current Salesforce Certified and Certified Advance Administrator Certifications required.
• Salesforce Certified Platform App Builder and Salesforce Certified Business Analyst preferred.
• Experience in sales with an understanding of different sales methodologies, sales cycles, and customer journeys in a multi-branded organization.
• Hands-on experience & functional understanding of core Salesforce features including custom objects, page layouts, profiles, permissions, approval processes, and automation plus an understanding of the relationship between core platform and other Salesforce clouds.
• Proven experience training sales teams and users on Salesforce, including developing training materials, delivering in-person and virtual sessions, and driving user adoption and best practices.
• Strong presentation, communication (written and verbal), and interpersonal skills.
• A team player with a positive and flexible attitude.
• Problem-solving skills to support business outcomes.
• High energy level. Self-starter; willing to take initiative.
• Passionate about technology and solving web-focused problems.

Benefits

• Medical, vision, and dental coverage.
• Life and Disability coverage.
• 401K.
• Tuition reimbursement.
• Employee Assistance Program.
• Flexible Spending Accounts.
• Many others.

Company Description

Workwear Outfitters has a strong legacy of building innovative and authentic market-right products and is a leading supplier of work apparel and footwear for diverse occupations in various industries.

• Based in Nashville, Tennessee with over $800 million in sales.
• Employs more than 5,800 people in facilities spanning the globe.
• Brands include Red Kap®, Bulwark®, Image Authority®, Kodiak®, Terra®, Liberty®, Work Authority®, Workrite® Fire Service, Chef Designs®, and Horace Small®.
• Exclusive licensee for Dickies® apparel in the B2B channel.