Jan 11, 2024 - Infinidat is hiring a remote Product Marketing Manager. 📍Location: USA.
The primary responsibility of the Product Marketing Manager is a hybrid roll and will be involved in both internal and external marketing with a focus on product Marketing, technical marketing, competitive and solutions marketing. Closely allied with the Product Management (PM) function, the PMM creates messaging and positioning that create demand for the products that the PM team manages. Key constituents for the PMM team are Customers, Partners, Resellers, Prospects, Sales, Content Marketing, and other corporate marketing functions (such as website, digital, campaign, and channel marketing, etc.). The PMM works very closely with the Senior Director of Product Marketing to help develop the “go-to-market” strategy on the tactical level with a strong focus on products/solutions/technology and competitive insights resulting in BOLD product positioning. The PMM is responsible for executing Product Launch Planning (PLP) with the broader marketing team, assuring that consistent and updated positioning and messaging is fully utilized and understood. The Product Marketing Manager helps define and drive needs for tools, programs, and training to show the field, customers, analysts, the press, and the public the value and need for Infinidat solutions in their business.
-Marketing Data & Technical Spec Sheet
-Statements of Product Positioning
-Other sales and training aids
-Success Stories/Case Studies – working with Content management
-Tutorial /Reviewers Guide
-And other tools as necessary
Minimum Education: Bachelor’s degree in related field, preferably technical, or equivalent.
Minimum Experience: 7+ years of product marketing, technical marketing, systems engineering/solutions architecture, or product engineering for primary and secondary storage companies MANDATORY.
Knowledge: In-depth understanding of product marketing, technical marketing, and solutions marketing. Excellent knowledge of the competitive landscape for storage subsystems, secondary and primary storage, software defined storage, and modern data protection and cyber resilient storage systems and software. Broad technical and market knowledge of subsystems, storage products and storage technologies - to include memory technologies, external storage systems, SAN, NAS, Flash, backup, disaster recovery and business continuity, cyber resilient storage technology, and disk and host interfaces.
Analytical/Interpersonal Skills: Strong business and technical skills. Excellent interpersonal skills working with sales, marketing, engineering, and business management. Required to enthuse and excite potential customers and sales regarding product concepts, execution, solutions and markets. Excellent presentation skills. Required to analyze competitive technology and products and make recommendations to product management on technical features for coming products. Experience managing teams directly as well as from a matrix perspective.
|Be aware of the location restriction for this remote position: USA Only
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