Lifecycle Marketing Lead @Rover

Marketing

Salary	Remote Location 🇺🇸 USA Only
Job Type Contract	Posted YDay

🙈 Does this job need an edit?

[Hiring] Lifecycle Marketing Lead @Rover

Jan 18, 2025 - Rover is hiring a remote Lifecycle Marketing Lead. 💸 Salary: $39.88 - $47.95 hourly. 📍Location: USA.

About the team:

We are a highly productive global team consisting of customer journey advocates, CRM strategists, and CRM operations. Our primary objective is to connect pet parents with pet sitters and dog walkers. Beyond that, we develop strategic customer centric go-to-market plans to engage and retain our pet parents and sitters.

The Lifecycle Marketing team is responsible for enhancing the customer messaging experience across email, mobile, and web, contributing to the overall end-to-end customer journey and experience.

Who we’re looking for:

Rover is seeking a Lifecycle Marketing Project Manager (9-month contract) to work with our Lifecycle Marketing team. This role will lead various customer journey projects with a strong focus on CRM & omni-channel strategy enhancements, customer centric-go-to-market plans and innovation. They will work closely with the CRM strategy team & stakeholders to define project scope and plans, and guide teams to deliver quality, on time, and on budget through effective communications, risk management, and day-to-day oversight of projects.

As part of the role you aren't intimidated by juggling multiple projects and have sharp attention to detail; nothing slips through the cracks on your watch. You are an adept problem solver and cross-functional communicator. You enjoy working with a high-energy, goal-oriented team and are constantly seeking opportunities to learn and hone your marketing skills.

This role will report to the Sr. Director, Lifecycle Marketing

Your Responsibilities:

Managing Lifecycle Marketing and customer centric led projects across cross-functional teams

Partnering with CRM and Growth teams on aligning go-to-market strategies against customer journey maps

Working closely with the CRM Strategy team on organizing and prioritizing projects related to bookings and customer experience

Develop and improve go-to-market processes, including intake, project documentation, production, reporting, and documentation for collaborators.

Lead multiple and concurrent projects and their interdependencies. This includes prioritizing, delegating, assessing timelines, and leading relevant meetings.

Act as a hub for communication, problem-solving, and managing expectations of our partners, both CRM and cross-functional.

Develop and maintain excellent relationships; encourage a collaborative approach.

Maintaining CRM reporting and monitoring progress against team metrics.

Your Qualifications:

3-5 years of Lifecycle or CRM experience

Experience in program and process management gained through leading large and complex projects. With the ability to organize and prioritize concurrent projects, find innovative ways to resolve problems, and move projects forward.

Ability to effectively manage the workloads of others based on their time and strengths.

Strategic competence and partnership skills are a must.

Experience defining, tracking, and analyzing marketing performance.

Effective communication skills across the organization. Excellent at building and maintaining strong relationships, both internal and external.

Strong attention to detail.

An understanding of and a desire to continuously improve processes.

Track record of creating and implementing efficiencies in your programs.

Self-starter that thrives in a fast-paced environment.

Keeping up to date on current CRM trends and standard processes.

College degree or equivalent experience.

Your Bonus Skills:

SQL

HTML/CSS

Strong understanding of deliverability standard methodologies

Experience using a large ESP (Iterable preferred)

Compensation:

The hourly rate for this role is $39.88 - $47.95.

About The Company

Rover

Similar Remote Jobs

Video Editor - Social Media Ads for eCommerce D2C Brand - REMOTE • Chef Preserve Chef Preserve

Marketing $60k - $80 Worldwide

6d ago
Apply See more >

Kickstart Your Job Search

Need advice to apply? Join our free Webinar « 3 Mistakes to Avoid When Looking For A Remote Startup Job (And What To Do Instead) »

Unlock 36,290 additional remote jobs, advanced search & email notifications

Get Access Now

Too many emails? Declutter your inbox with Meco

Your home for reading newsletters. Try for free - no card required.

Try for Free

Build your SaaS in 14 days

Learn to code in weeks, not years

Get instant access

Before You Apply

️

🇺🇸	Be aware of the location restriction for this remote position: USA Only
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

🙈 Does this job need an edit?

Back to Remote jobs > Marketing

Lifecycle Marketing Lead @Rover

Marketing

Salary	Remote Location 🇺🇸 USA Only
Job Type Contract	Posted YDay

🙈 Does this job need an edit?

Apply for this position Unlock 36,290 Remote Jobs

️

🇺🇸	Be aware of the location restriction for this remote position: USA Only
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

Apply for this position Unlock 36,290 Remote Jobs