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Head of Marketing @Cadmus
Marketing
Salary -
Remote Location
remote in UK UK remote in Australia Australia
Job Type Full-time
Posted 1mth ago
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[Hiring] Head of Marketing @Cadmus

Jan 17, 2024 - Cadmus is hiring a remote Head of Marketing. 📍Location: UK, Australia.

At Cadmus, we believe every student should have equal opportunity to achieve academic excellence, that’s why we’re changing how the world learns!

Cadmus is a global EdTech company purposefully built for the higher education sector to break down global learning barriers by providing educators and diverse student cohorts with access to high-quality learning and assessment. Built on rich, student-centric values, Cadmus empowers individuals to achieve their highest potential and graduate with the critical skills and knowledge to profoundly impact our workforces, communities, and evolving world.

A Bold Plan for Global Impact

At Cadmus, we’re working hard in pursuit of an ambitious, world-shaping goal: To provide 1 billion students with access to high-quality education by 2050. That’s why we need a marketing superstar to join our team and help champion our brand globally.

Requirements

At Cadmus HQ, we’re doing a lot of great work at a rapid rate to create a profound impact on our world through the power of education. With Cadmus currently being used in 50+ countries, we’re looking for a Head of Marketing who is an exceptional communicator and brand curator to join our commercial team!

Reporting to the Chief Marketing Officer, the Head of Marketing will be responsible for:

  • Generating high-value, engaging communications content across EDM campaigns, blog posts, thought leadership articles, press releases, product marketing campaigns and research papers to support brand awareness and increased perceived brand value.
  • Designing all print and digital business assets, including marketing campaigns, social media posts, our new website, conversion landing pages, product marketing campaigns and external brand assets.
  • Building, executing and measuring product marketing campaigns to drive new feature adoption and user growth across Cadmus’ university partners through; EDM campaigns, blog posts, product webinar campaigns, social media posts and BETA testing programs.
  • Managing and enhancing Cadmus’ social media presence through pre-planned curated content that increases engagement, following and lead generation.
  • Managing the Cadmus brand at every touch point through high-quality design and exceptional communications across all publicly facing channels and assets, including the website, sales collateral, capability statements and any additional owned marketing channels/ assets.

Professional Skills and Requirements:

  • Bachelor of Marketing, Communications or Graphic Design (essential)
  • 5+ years’ experience in a sophisticated B2B marketing role (essential)
  • A strong portfolio of modern and clean graphic design work across print and digital channels (essential)
  • A strong portfolio of varying communications pieces i.e. thought leadership and press releases (essential)
  • Highly articulate written and verbal communication skills with an attention to detail (essential)

Prior Exposure to Marketing Platforms:

  • CRM Systems, preferably HubSpot
  • Google Analytics Certified
  • CMS Systems, preferably WordPress and Elementor
  • Full Adobe Graphic Design and Photo Editing Suite

Personal Attributes:

  • High attention to detail, with the desire to create market-leading work that propels Cadmus forward and sets us apart from competitors
  • Self-starting, solution-orientated individual who can problem solve and take initiative
  • Team player who enjoys assisting their teammates and collaborating across departmental projects
  • Fast passed individual who is happy to go the extra mile to ensure project outcomes are exceptional
  • Genuine passion for education and impacting the world through Cadmus’ company mission

Benefits

  • A flexible working culture where you have the option to work from Melbourne HQ or remotely
  • Learning allowances; because we don’t just have words on a website, we genuinely do what we say and provide educational opportunities to all (including the Cadmus team)
  • A diverse and inclusive workplace where there are no barriers to anyone succeeding
  • A surrounding team of mission-driven individuals who genuinely love what they do
  • Equity incentives
  • The ability to work from any global location as we continue to achieve rapid growth
  • Mentoring and succession planning for your career
  • Daily pats from Homer, our resident (and super cute) dog!


Please note: We are accepting candidates from across Australia and the UK

About The Company

At Cadmus, we're committed to improving teaching and learning in Higher Education. Our online assessment platform is used by universities across Australia to create and deliver incredible learning experiences to thousands of students.

We’re a team of learners, doers, and creative problem solvers, excited to make an impact and see our team grow. We’re thoughtful, kind and sometimes silly; always here to support each other to do our best work. Join us!

Read more →
Before You Apply
remote Be aware of the location restriction for this remote position: UK, Australia
Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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Back to Remote jobs  >   Marketing
Head of Marketing @Cadmus
Marketing
Salary -
Remote Location
remote in UK UK remote in Australia Australia
Job Type Full-time
Posted 1mth ago
🙈  Does this job need an edit?
Apply for this position
remote Be aware of the location restriction for this remote position: UK, Australia
Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
Apply for this position