[Hiring] Freelance Digital Marketing Manager @Power Digital Marketing

A day in the life:

• We are seeking a Skilled Freelance Digital Marketing Executive to support the Senior Manager in driving growth for two fast-growing DTC (Direct-to-Consumer) personal/oral care brands for a large CPG company. This role is critical in managing the day-to-day operations of our e-commerce business and ensuring the smooth execution of marketing activities. The ideal candidate has a strong marketing background, is highly organized, and can handle a fast-paced environment.

  
  

  Responsibilities:

  • Assist the Senior Manager in executing and optimizing digital marketing strategies to drive e-commerce growth for two DTC personal and oral care sites
  • Manage and update content assets on the Shopify platform, ensuring consistency and accuracy across the websites
  • Coordinate with the paid media agency to implement marketing tactics across various channels (email, SMS, TikTok, Meta, affiliate marketing, etc.)
  • Manage the feedback, reviews, and approval processes for creative content and assets
  • Oversee creative asset management, ensuring timely delivery and proper use across all platforms
  • Coordinate copy reviews to ensure alignment on brand tone of voice, legal requirements, and overall content changes
  • Maintain consistency of content across all digital touchpoints, ensuring brand guidelines are met
  • Support the Senior Manager in daily operations, contributing to the overall marketing strategy
  • Collaborate on the execution of email and SMS marketing campaigns to drive customer engagement and retention
  • Handle day-to-day coordination with internal and external stakeholders, including cross-functional teams and external agencies
  
  

  Qualifications:

  • Proven experience in digital marketing, with a strong understanding of e-commerce best practices
  • Proficiency with Shopify's backend is essential
  • Highly organized with a strong attention to detail
  • Ability to manage multiple projects and prioritize tasks effectively
  • Experience managing creative assets and working with cross-functional teams
  • Familiarity with paid media strategies across platforms like TikTok, Meta, email, SMS, and affiliate marketing
  • Experience coordinating copy reviews to ensure compliance with legal standards and alignment with brand voice
  • Strong communication skills, both written and verbal
  • Ability to work independently and thrive in a fast-paced environment
  
  

  Contact Details:

  
  
  • 12-month contract with the potential for extension based on performance and business needs.
  • Remote work with flexible hours. (EST time zone)
  
  

  If you’re a proactive, organized individual with a passion for digital marketing and e-commerce, we’d love to hear from you!