We're building a “debt roboadvisor” to provide solutions to the biggest financial problems most households face: their debts. By leveraging technology to automate shopping for credit, monitoring and optimizing the household balance sheet, we’re tackling a > $100B/year problem (the amount that borrowers overpay lenders). Our crazy and revolutionary idea is that to do the best job for users, we need to work for them and not their lenders. So we’re going to remove the conflicts, hidden costs, and complexities of monetizing user data through "lead-gen" (advertising with a limited set of lenders), and instead have our incentives aligned to truly minimize borrowing costs and debt burdens. Our goal is to level the playing field - automating our expertise and data on the side of borrowers - and be evangelical about it.
We just successfully closed our first round of financing and are quickly looking to expand the team.
