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Factor Eleven

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About Factor Eleven

We are a leading technology company offering advertisers, agencies and small and medium businesses (via resellers) the most intuitive digital advertising platform with a local focus on the market. With our powerful digital media products, we are a true alternative to Google and Facebook on the Open Internet. Currently, our platform supports the media channels “Display”, “Mobile and “Video”. “Digital Out of Home” and “Addressable TV” will follow shortly.

Founded in 2014 by our CEO Alexander Anhuth, we rely on proprietary algorithms, 100% brand safety, full transparency and offer solutions for national, regional, and local campaigns that are billed on a KPI basis. We are constantly developing our technology stack to automate and simplify the process from campaign planning to billing. This means that campaigns can be booked not only using the managed service, but also via self-service in the style of Google and Facebook. In addition, we also provide an API to be able to integrate our tools and products directly into the working environment of our customers. In 2019, we convinced the jury of the SMARTech Awards with our approach and won the award for most innovative startup.

Thanks to the successful cooperation with agencies, advertisers and resellers, our platform currently processes thousands of simultaneously running campaigns for over 1,000 companies. We are proud to count renowned companies such as Vodafone, Poco, Group M, 11880, Holidaycheck, Funke Medien and many more among our customers and partners. Currently, our team consists of about 70 employees who, in addition to the German market, also serve the Austrian, French and Italien markets. We already have our sights firmly set on entering other markets.

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