Lead Software Engineer @ThriveCart
Software Development
Salary unspecified
Employment Type full-time
Posted Today

[Hiring] Lead Software Engineer @ThriveCart

Today - ThriveCart is hiring a remote Lead Software Engineer. πŸ’Έ Salary: unspecified πŸ“Location: Latin America (LATAM), Europe

Role Description

We're building a best-in-class editor for ecommerce conversion, and we need someone to lead that team through it, not just staff it. This is a hybrid role: half technical team lead, half AI-native product thinker.

  • You won't just write code faster with AI tools. You'll understand how AI behaves inside a page builder β€” what it should generate, suggest, or automate for someone building a landing page or funnel to convert better β€” and you'll propose and build those features yourself.
  • You'll also run the team: unblock engineers, make the calls when priorities conflict, and be the person who ships when no one else can.
  • This is not a hand-off role, and it's not a pure IC role either. You're accountable for the team's output and for your own.

What You'll Own

  • Technical direction for the editor, including how AI shows up inside the product (generation, layout suggestions, content assist, personalization β€” whatever we decide moves conversion).
  • The team's delivery: sprint output, unblocking, code review quality, and stepping in to build when the team is stretched.
  • Incident response and production health for the editor.
  • Ramping and mentoring the rest of the team, including their AI tool usage.

What You'll Do

  • Team Leadership & Delivery
    • Own sprint planning, task breakdown, and prioritization for the Editor 2.0 team.
    • Unblock engineers daily β€” technical blockers, ambiguous requirements, cross-team dependencies.
    • Personally pick up critical-path work when the team is short-handed β€” this role carries load, it doesn't just delegate it.
    • Run point on code review standards and technical decisions for the team's scope.
  • AI-Native Product Judgment
    • Understand how AI features behave inside a visual page/funnel builder β€” not just "use Copilot to write code faster," but "what should an AI content-suggestion feature do when a merchant drops a new block into their page, and does it actually help them convert."
    • Propose concrete features: what AI should generate, what it should leave alone, where it fails silently vs. loudly.
    • Push back on AI-feature ideas that sound good in a slide but won't survive contact with real page-building workflows or move conversion.
  • Code Quality & Testing
    • Write unit and integration tests as part of feature work, not as an afterthought.
    • Participate actively in code reviews β€” give thoughtful feedback, act on feedback you receive.
    • Identify edge cases and risks during planning, not after deployment.
  • AI-Augmented Development
    • Use AI coding tools daily β€” this is a baseline expectation, not a differentiator.
    • Set the standard for the team: what AI-assisted workflows actually save time vs. add cleanup work.
    • You understand everything you or the team ships β€” AI accelerates, it doesn't absolve you of the review.

What You Bring To This Role

  • Technical Environment
    • Primary stack: TypeScript/Node.js for the new system you'll build, and PHP 7.4/8+ with Laravel for the existing system you'll maintain during the transition.
    • Infrastructure: MariaDB, Redis, AWS (EC2, RDS, CloudWatch, SQS, S3), Docker, GitHub Actions CI/CD.
  • Must Haves
    • 6+ years professional software engineering experience, with at least 1-2 years in a lead or de facto lead capacity β€” owned technical direction for a team, not just senior IC work.
    • Hands-on experience in PHY.
    • Hands-on experience building consumer-facing web products at scale β€” page builders, website/funnel editors, or similarly complex WYSIWYG/visual editing tools strongly preferred.
    • Demonstrated track record shipping AI-powered product features, not just using AI coding tools.
    • Experience working directly with a PM on roadmap and feature definition, not just executing tickets.
    • Comfortable being the primary escalation point for production issues on their product area.

Success Metrics

  • First 30 days
    • Ships their first meaningful feature to production and is running point on the team's sprint cadence.
    • Has proposed at least one concrete AI-feature idea grounded in real conversion data, not just intuition.
  • Ongoing / steady-state
    • Team ships against roadmap without the lead becoming the single point of failure β€” work continues if they're out for a week.
    • At least one AI-native feature they drove goes from idea β†’ shipped, with a measurable lift in conversion (or a clear, honest read on why it didn't move the number).
    • Engineers on the team are visibly leveling up their own AI-assisted workflows because of this person's standards, not just their own output.

What This Role Is Not

  • Not a pure people-manager role β€” this person writes code and ships features.
  • Not a "prompt AI tools all day" role β€” the AI fluency is table stakes, the differentiator is product judgment about AI inside the product.
  • Not a role for someone who needs a fully-scoped ticket queue β€” they should be generating the roadmap items together with the product manager, not just executing them.

Learn More About ThriveCart

  • Our Values are:
    • Commit to Excellence
    • Find a Way
    • Help Each Other
    • Keep Growing
    • Data First
  • Our team and product are growing rapidly - we achieved YoY growth of 64% from 2022-2023, and we’re just getting started.
  • We believe in open communication, clear goal setting, and that people do best when they have a growth mindset and want to get things done.
  • Our team comes from diverse backgrounds and companies like Shopify, Salesforce, and BigCommerce, and we are running like an independent SaaS company within a PE fund.
Before You Apply
️
remote Be aware of the location restriction for this remote position: Latin America (LATAM), Europe
β€Ό Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
Lead Software Engineer @ThriveCart
Software Development
Salary unspecified
Employment Type full-time
Posted Today
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