[Hiring] VP, New Business Sales @Apptegy

Role Description

The Vice President, New Business Sales will own the strategy, execution, and leadership of Apptegy’s new business acquisition motion. Reporting to the Chief Revenue Officer, this leader will directly manage a team of New Business Account Executives and Sales Managers, set the direction for segment strategy, and be accountable for driving net new ARR. This is a builder role - equal parts strategic thinker and hands-on sales leader. At Apptegy, we believe AI makes great people even better - and this leader will be expected to bring that philosophy into how their team operates every day.

What You’ll Do

• Build, lead, and develop a high-performing New Business sales team across SMB, Mid-Market, and Municipal/District segments
• Own net new ARR targets and report pipeline health, forecasting, and attainment to executive leadership
• Define and refine go-to-market strategy for new business: territory design, segmentation, and coverage models
• Partner closely with Revenue Operations, Sales Development (SDR), and Marketing to optimize top-of-funnel and conversion
• Establish clear onboarding, ramping, and coaching frameworks to reduce time-to-productivity for new AEs
• Collaborate cross-functionally with Product, Client Success, and Marketing to represent new customer needs
• Champion the use of AI tools and automation across the new business team to increase rep productivity, improve pipeline visibility, and accelerate the sales cycle
• Track competitive landscape and adjust playbooks accordingly

Qualifications

• 15+ years of B2B sales experience with at least 10 years in a sales leadership role
• Proven track record of building and scaling outbound / new business sales teams in SaaS - EdTech experience a plus
• Experience managing managers (second-line leadership)
• Strong analytical approach to pipeline management, forecasting, and sales process optimization
• Demonstrated ability to recruit, develop, and retain high-performing sales talent
• Excellent communicator - can present confidently to C-suite internal stakeholders and enterprise customers
• Comfort operating in a fast-paced, high-accountability, values-driven environment
• A mindset that embraces AI as a force multiplier - with a curiosity for how emerging tools can make your team faster, smarter, and more effective
• Experience with Salesforce CRM and modern sales engagement tools

What Makes You Stand Out

• Experience integrating AI-powered sales tools (e.g., forecasting, call intelligence, outreach automation) into a new business motion
• EdTech, GovTech, or K–12 district sales experience
• Familiarity with school district procurement cycles and the public-sector buying process
• Experience scaling an existing sales team over time, building on an established foundation to drive continued growth

Benefits

• Comprehensive medical, dental, vision, and life insurance coverage
• Retirement 401(k) with employer match
• Health Savings Accounts (HSA) and Flexible Spending Accounts (FSAs)
• Mental Health Reimbursement
• Unlimited paid time off, including seasonal (December) company-wide time off
• Paid parental and medical leave
• Private medical insurance for you and your dependents (for MX employees)
• Life insurance (for MX employees)
• 15 days Aguinaldo (for MX employees)
• Vales de Despensa (for MX employees)
• Fondo de Ahorro (for MX employees)
• Flexible paid time off policy (for MX employees)
• Paid travel to/from Little Rock, Arkansas for Onboarding (for MX employees)