[Hiring] Vice President of Field Marketing and Health Plan Sales @Aeroflow Health

Role Description

Aeroflow Healthcare is seeking a highly strategic and influential Vice President of Field & Health Plan Sales to lead and unify our national, field-based commercial organization. This role is designed to bring all external-facing sales functions under one cohesive leadership umbrella, including:

• National Sales
• Territory Management
• Field Marketing
• National Accounts
• Health Plan Solutions Sales

The VP will establish a shared services sales model that supports multiple business units, ensuring consistency in go-to-market strategy, execution, and performance across the organization. Reporting to the Chief Strategy Officer, this leader will play a critical role in translating enterprise strategy into field execution—driving national growth, expanding payer and provider partnerships, and building a scalable commercial infrastructure.

Your Primary Responsibilities

• Develop and execute a unified go-to-market strategy across all field sales channels supporting the business units and corporate strategy.
• Lead strategy development for both existing business lines and net new initiatives, including emerging market opportunities (e.g., clinical verticals, Care Compass, and future growth areas).
• Translate enterprise strategy into actionable, scalable sales plans across regions, channels, and customer segments.
• Ensure alignment and consistency in how Aeroflow goes to market across all external-facing teams.
• Build and lead a fully integrated sales organization.
• Establish a shared services model that supports multiple business units rather than siloed sales teams.
• Develop and mentor a high-performing, multi-tiered leadership team.
• Foster a high-performance culture focused on ownership, collaboration, and results.
• Assume ownership of Health Plan Sales and National Accounts.
• Partner closely with internal stakeholders to ensure continuity, alignment, and growth in payer relationships.
• Drive expansion of payer partnerships, strategic accounts, and enterprise-level opportunities.
• Position Aeroflow as a preferred partner through innovative, value-driven solutions.
• Serve as a highly visible leader across the organization.
• Collaborate with leaders across Sales, Marketing, Strategy, Payor Relations, Clinical, and Operations.
• Build strong, trust-based partnerships across key stakeholders.
• Communicate effectively with executive leadership, providing insights, recommendations, and strategic direction.
• Champion a data-driven sales culture.
• Analyze sales data, market trends, and customer insights to identify opportunities.
• Translate complex data into clear, actionable strategies.
• Oversee performance metrics including pipeline health, forecasting accuracy, territory performance, and ROI on sales and marketing efforts.
• Own national revenue performance across all field and payer-facing sales channels.
• Oversee forecasting, quota setting, and territory alignment.
• Maintain budget oversight, including expenses related to client engagement, travel, and entertainment.
• Lead national territory design, deployment strategy, and expansion planning.
• Identify high-growth markets and oversee entry strategies.
• Ensure field teams are equipped with the tools, insights, and support needed to succeed.
• Oversee field marketing to ensure alignment with sales priorities and market strategy.
• Drive integration between marketing and sales to enhance demand generation and customer engagement.
• Ensure consistent messaging and execution across all regions and channels.
• Champion a strong, performance-driven sales culture across the organization.
• Support and help shape key engagement initiatives such as the National Sales Summit and President’s Club.
• Inspire, motivate, and engage teams through clear vision, communication, and leadership presence.
• Continuously assess and evolve the structure of the commercial organization to support growth.
• Lead organizational design decisions across teams, roles, and leadership layers.
• Drive scalability, efficiency, and clarity as the organization expands.

Skills for Success

• Ability to translate enterprise vision into actionable commercial strategy.
• Experience building multi-channel go-to-market strategies across business units.
• Strategic oversight of the sales operations and tech stack (CRM, BI, and other tools).
• Ability to analyze complex data sets (sales performance, payer trends, territory data, pipeline health).
• Translates data into clear insights and actionable strategies.
• Uses data to validate decisions, not just report outcomes.
• Strong understanding of KPIs, forecasting, and performance drivers.
• Comfort with ambiguity — can make decisions with imperfect data.
• Exceptional ability to communicate complex ideas simply and clearly.
• Strong executive presence — confident, credible, and concise.
• Ability to tailor messaging for different audiences (frontline → executive team).
• Experience presenting strategic commercial roadmaps and performance updates to the executive team.
• Skilled in telling a compelling story with data.
• Can influence without authority across functions and leadership levels.

Required Qualifications

• Bachelor’s degree in Business, Healthcare Administration, Marketing, or related field (MBA preferred).
• 15+ years of progressive leadership experience in national sales, payer sales, or commercial strategy.
• Experience in healthcare, managed care, or payer-facing environments.
• Proven success leading complex, multi-layered sales organizations across multiple channels.
• Demonstrated ability to build and execute go-to-market strategies across diverse business lines.
• Demonstrated success in organizational design and leading a shared services sales model.
• Proven experience leading and scaling a commercial organization through high-growth transitions (ie., $500M to $1B+ revenue).
• Strong analytical mindset with the ability to translate data into actionable business strategies.
• Exceptional executive presence, communication skills, and cross-functional influence.
• Experience owning revenue targets and driving measurable growth.
• Ability to travel nationally as needed.

You might also have

• Experience leading health plan sales, national accounts, or enterprise partnerships.
• Experience building or transforming commercial organizations.
• Familiarity with integrated sales and marketing models.

Benefits

• Competitive Pay
• Health Plans with FSA or HSA options
• Dental and Vision Insurance
• Optional Life Insurance
• 401K with Company Match
• 12 weeks of parental leave for birthing parent/4 weeks leave for non-birthing parent(s)
• Additional Parental benefits to include fertility stipends, free diapers, breast pump
• Paid Holidays
• PTO Accrual from day one
• Employee Assistance Programs
• And SO MUCH MORE!!