[Hiring] SMB Account Executive @HoneyBook

Role Description

We're looking for a sharp, competitive Account Executive to own the full sales cycle for our highest-value user segments. You'll be the first real conversation a prospect has with HoneyBook, and the reason they sign.

This role sits at the center of one of HoneyBook's biggest company priorities, and if you're energized by ambiguity — if you'd rather build the playbook than be handed one — it's the right moment to join. This isn't walking into an established territory with a defined call region waiting for you. It's a genuine growth opportunity where what you build has a direct impact on how the company scales.

Here are a few of the things you will do:

• Manage a mix of inbound and outbound activity, working warm leads while also prospecting net-new targets in priority markets.
• Run tailored product demos for target verticals, speaking directly to their specific workflows and pain points.
• Own the full cycle from first touch to closed deal — and bring the pattern recognition to help us refine it.
• Qualify leads and route closed deals to the right onboarding path.
• Own the outbound playbook — not just execute it.
• Use AI tools as a core part of how you work.
• Surface trends across your deals and bring structured feedback to the product team.

Qualifications

• Full-cycle closing experience — can run a deal start to finish without a fully defined process handed to them.
• Comfortable in ambiguity; builds structure rather than waiting for it.
• Strong communicator: demos product, handles objections, adapts pitch based on what they're learning.
• Competitive, metrics-driven, self-starter who builds their own pipeline and follows up without prompting.
• AI-forward: uses AI tools proactively to work faster/smarter, not just when told to.

Requirements

• Proven track record in a closing role, ideally in a fast, high-volume sales cycle.
• Experience selling to micro/small business owners ($200K–$5M revenue), especially in events or freelance verticals.
• Experience with HubSpot and Claude/AI-assisted selling tools is a plus.
• Comfortable owning both inbound and outbound motion simultaneously.
• Comfortable with monthly or quarterly travel and in person sales.

Benefits

• Mission-driven: You'll be joining more than just another startup. Our members’ success is at the heart of everything we do.
• Impact: We move quickly and encourage every employee to push the envelope. Our best ideas come from out-of-the-box thinking and innovation; be ready to fail fast and often!
• Compensation: We offer a competitive salary and meaningful equity grants.
• Benefits & perks: From wellness programs to exceptional family leave policies, the health and happiness of our employees are foremost.