Role Description
We are seeking an experienced Senior Account Executive to spearhead business development efforts in the OTT/CTV space. This role is ideal for someone with a robust network within independent and mid-market agencies and a deep understanding of the local/regional advertising marketplace. You will be instrumental in building, managing, and expanding a portfolio of clients.
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Strategic Sales Development:
Create and execute comprehensive sales strategies to meet and exceed revenue targets, fostering business growth.
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Client Prospecting:
Identify and engage new clients through various channels such as cold calling, emailing, monitoring local media companies, networking events, and referrals.
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Needs Analysis:
Conduct thorough assessments to understand clients' advertising objectives and challenges, delivering tailored, scalable solutions.
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Relationship Management:
Build and maintain strong post-sale relationships with clients, ensuring high levels of satisfaction and retention.
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Industry Expertise:
Stay informed about the latest trends, technologies, and best practices in the OTT/CTV landscape, offering consultative advice to clients.
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Business Forecasting:
Provide regular forecasts of your sales activities and performance, keeping the regional sales lead informed on progress toward goals.
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Networking and Lead Generation:
Attend industry conferences, trade shows, and networking events to expand your professional network and generate new business leads.
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Regional Travel:
Plan and execute travel to your designated region to strengthen relationships and develop new accounts.
Qualifications
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Industry Knowledge:
3+ years of sales within the digital advertising or media industry. Experience selling Connected TV advertising is highly desirable.
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Industry Relationships:
Established relationships with independent advertising agencies and direct clients in your home market and/or dedicated region.
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Business Development Experience:
Proven track record of developing business from cold call through renewal.
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Self-Motivated:
A driven individual who excels at managing their own schedule and priorities.
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Problem Solving Skills:
Strong ability to identify opportunities and strategize effective solutions for clients.
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Strategic Thinker:
Ability to view the big picture and make decisions that contribute to long-term success.
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Negotiation Skills:
Strong skills in negotiation, enabling successful deal closures.
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Communication Skills:
Excellent verbal and written communication skills.
Company Description
Jamloop is a demand side platform purpose-built for CTV advertising. We make it easy for agencies and SMBs to reach local streaming TV audiences across the U.S. Our company delivers a high-quality CTV offering with heightened transparency, reliability, ease, and speed.