[Hiring] Sales Specialist @Signify

Role Description

Responsible for sales growth in consumer channels such as traditional trade. The role focuses on sales execution, customer engagement, and in-market activation, working under the guidance of a Sales Manager to ensure Signify products achieve visibility, availability, and sell-out performance.

Key Areas of Responsibility

• This role is responsible for sales execution with a short-term and medium-term orientation.
• Delivers assigned financial targets and executes channel and customer sales plans within the assigned territory or accounts, achieving revenue, volume, and distribution targets.
• Manages day-to-day relationships with distributors, retailers, and store personnel to ensure product presence, planogram compliance, and promotions implementation.
• Establishes strong customer intimacy and nurtures relationships with key customer contacts through frequent and productive sales visits. Supports customers with queries and ensures prompt response to customers' needs and issues.
• During customer visits responsible for ensuring stock availability, collect orders, manage product range and mix, sell-in, in-store activity, demand creation activity.
• Monitors in-store visibility, pricing, and merchandising compliance. Reports on competitor activities and market trends.
• Closely collaborates with relevant Key Account Managers and cross-functional Signify team (Supply Chain, Trade Marketing, Customer Service, etc.) to ensure product availability and smooth execution.
• Supports trade marketing programs, promotions, and product launches to drive sell-out growth.
• Actively develops and maintains up-to-date knowledge of Signify’s product portfolio, lighting technologies, and value propositions. Continuously builds sales, negotiation, and customer engagement skills through learning initiatives, on-the-job experience, and coaching to enhance overall sales effectiveness and professionalism.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or a related field to provide foundational knowledge in sales and customer relationship management.
• Minimum 3 years of direct sales experience in consumer goods, electrical trade, or FMCG. Proven success in achieving sales targets and managing distributor/retailer relationships. Should have experience in successful implementation of promotions and delivering outcomes. Must have managed merchandisers and daily implementation of the merchandising calendar.
• Sales and trade marketing trainings or certifications.

Benefits

• You can grow a lasting career here. We’ll encourage you, support you, and challenge you.
• We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way.
• We’ll listen to you too, because we see and value every one of our 27,000+ people.
• We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas.
• With a global workforce present in 70+ countries, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.