[Hiring] Sales Development Specialist @Badger Meter

Role Description

The Sales Development Specialist plays a critical role in fueling pipeline growth by identifying new business opportunities and engaging both prospective and current customers. This role is ideal for a driven, curious professional who thrives in a fast-paced, goal-oriented environment and enjoys building relationships. You will partner closely with Sales and Marketing to generate qualified leads, strengthen customer engagement, and support revenue growth.

What You’ll Do

• Proactively identify and engage prospective customers through research, outreach, and networking
• Generate new business opportunities via cold calls, email campaigns, and social selling
• Qualify inbound and outbound leads to assess needs, timing, and fit
• Re-engage current customers to drive satisfaction, retention, and upsell/cross-sell opportunities
• Manage and track leads through the sales pipeline, ensuring consistent follow-up and progression
• Partner with Regional Account Managers to align on strategy and successfully transition qualified leads
• Represent the company at industry trade shows to build relationships, capture new leads, and drive timely follow-up to convert opportunities
• Leverage Salesforce (or CRM tools) to document activities, manage pipeline, and maintain data integrity
• Stay informed on market trends, competitors, and industry developments
• Report on outreach activity, pipeline health, and key performance metrics

Qualifications

• 0–3 years of experience in sales, business development, or a customer-facing role
• Strong communication skills (written, verbal, and interpersonal)
• Comfortable with outbound prospecting, including cold calling
• Experience using CRM tools (Salesforce or similar)
• Strong organizational skills with the ability to manage multiple priorities
• Self-motivated with a results-driven mindset

Requirements

• Bachelor’s degree in Business, Marketing, Communications, or related field (preferred)
• Familiarity with modern prospecting techniques (social selling, multi-channel outreach)
• High emotional intelligence and ability to build rapport quickly
• Experience working in a fast-paced, metrics-driven environment

Benefits

• Competitive Pay
• Annual Bonus
• Eligible for Annual Pay Increases
• Comprehensive Health, Vision, and Dental Coverage
• 15 days Paid Time Off + 11 Paid Holidays
• Two Ways to Save for Retirement: Badger Meter contributes 25 cents for every dollar you contribute to the plan, up to 7% of your eligible compensation. In addition to the match, the company will also contribute 5% of your eligible compensation to your Defined Contribution account on an annual basis.
• Access to a certified financial planner to help ensure your money is working for you, at no cost!
• Employer Paid benefits including: Employee Assistance Program (EAP), Basic Group Life Insurance, Short Term Disability, and more
• Educational Assistance – Tuition Reimbursement up to $5,250
• Voluntary benefits including: Additional Life Insurance, Long Term Disability, Accident and Critical Illness coverage
• Health Savings Account (HSA) & Flexible Spending Account (FSA) options