[Hiring] Sales Development Representative @Hauler Hero Inc.

Role Description

We are looking for a Sales Development Representative to help create new business opportunities and start the first meaningful conversations many prospective customers will have with Hauler Hero. This is an outbound-focused role. You will identify waste haulers across the country, reach out through calls, email, LinkedIn, and creative prospecting, learn how they run their business, uncover pain, and book qualified product demonstrations for our Account Executives.

This is not just appointment setting. We care about the quality of the opportunity, the context you capture, and whether the meetings you book can turn into real pipeline. The right person is hungry, coachable, resilient, organized, and curious about how real operators run their businesses. You do not need to come from the waste industry, but you do need to care enough to learn it. The SDR role is also a launchpad. Top performers can grow into larger sales roles as the company scales.

What You’ll Own

• Outbound Prospecting: Generate new business opportunities through consistent, high-quality outbound activity, including cold calls, email, LinkedIn, and creative outreach.
• Discovery and Qualification: Run early discovery conversations with owners, operators, dispatchers, and other decision-makers to understand how their business works today.
• Qualified Meetings: Book product demonstrations for Account Executives and set them up with the context they need to run a strong sales conversation.
• Account Ownership: Own and manage your own book of accounts, including researching your territory and prioritizing accounts.
• CRM Discipline: Keep HubSpot clean and accurate by logging activity, tracking touches, and maintaining clean account and contact data.
• Product and Industry Fluency: Develop a strong understanding of Hauler Hero’s product, the waste industry, and the daily problems our customers face.
• Playbook Feedback: Provide feedback on messaging, targeting, objections, competitors, and customer pain to improve the team.

What This Role Is Not

• This is not a passive inbound sales role. You will be expected to create pipeline through consistent outbound activity.
• This is not a role for someone who only wants to follow a script. You will need to think, test, learn, and adjust.
• This is not just appointment setting. We care about qualified opportunities that progress.
• This is not a role where your feedback disappears into a void. Strong SDRs can directly influence messaging, process, targeting, and the broader sales playbook.

Qualifications

• 2–3 years of experience in a sales, SDR, BDR, or customer-facing role, ideally in SaaS or technology.
• Strong verbal and written communication skills.
• Comfort making cold calls and handling rejection.
• A competitive, self-motivated mindset.
• Strong personal organization and activity discipline.
• Curiosity about customers and how their businesses actually work.
• Ability to build quick rapport with hands-on business owners and operators.
• Coachability and willingness to apply feedback quickly.
• Comfort using a CRM, with HubSpot experience a plus.
• Interest in using AI, automation, and modern sales tools to work smarter.
• Good judgment around qualification, follow-up, and when an opportunity is real.
• Exceptional entry-level candidates will also be considered if they can show the hunger, communication ability, and horsepower to succeed.

Bonus Points

• Experience selling into SMB or mid-market businesses.
• Experience in SaaS, vertical SaaS, or B2B technology.
• Prior outbound prospecting experience in a high-activity sales environment.
• Background or interest in waste, logistics, fleet, field services, trades, transportation, construction, or other operational industries.
• Experience with HubSpot, sales engagement tools, call coaching tools, or AI-assisted prospecting.
• Experience working with business owners, operators, dispatchers, or other non-technical buyers.
• Interest in growing into an Account Executive role.

What Success Looks Like

• First 30 Days — Learn: Complete onboarding and SDR enablement, learn the Hauler Hero product, understand our market, and get familiar with our ideal customer profile.
• First 60 Days — Ramp: Hit a consistent daily activity cadence and start contributing qualified meetings to pipeline.
• First 90 Days — Perform: Reach full activity and meeting-booking expectations and begin hitting monthly qualified opportunity goals.
• Ongoing: Consistently meet or exceed monthly qualified opportunity goals and maintain high-quality pipeline that converts.

Growth Path

• SDR, focused on smaller fleets.
• Enterprise SDR, focused on larger fleets.
• Hybrid Account Executive, transitioning into closing smaller deals.
• Account Executive, owning full-cycle sales for SMB and mid-market accounts.
• Top performers may also grow into senior AE, sales management, sales engineering, RevOps, enablement, or other go-to-market roles as the company scales.

What We Offer

• A front-row seat at a well-funded, fast-growing company transforming an essential industry.
• Direct impact in an early-stage GTM organization where your work helps shape our sales motion, messaging, and pipeline.
• Competitive compensation, including salary, uncapped commission, equity, and medical, dental, and vision coverage.
• Remote-first flexibility with a distributed team.
• Flexible PTO.
• Modern sales tools, structured enablement, and direct access to sales leadership.
• Clear growth path into larger sales roles as the company scales.