Role Description
As a Sales Development Representative (SDR), youโll be the first point of contact for prospective customers, playing a crucial role in identifying opportunities, building relationships, and setting the stage for our sales team. Your primary mission is to drive revenue growth by generating and qualifying leads through a combination of outbound prospecting and inbound lead management.
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Identify and engage potential customers through outbound prospecting (cold calls, emails, LinkedIn, etc.)
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Qualify inbound leads from marketing campaigns and determine sales potential
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Understand Employbridgeโs full suite of digital and traditional solutions to position to prospects
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Set up meetings between qualified prospects and Business Development Representatives
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Research target accounts and personalize outreach to drive engagement
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Maintain accurate data and prospect interactions in Salesforce
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Meet and exceed monthly KPIs for meetings set, meetings run and pipeline generation
Qualifications
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2+ years of experience in sales, business development, or a similar role (SaaS experience a plus)
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Strong communication and interpersonal skills with the ability to build rapport quickly
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Comfortable with high-volume outbound activity (calls, emails, LinkedIn)
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Goal-oriented with a competitive and resilient mindset
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Proficiency in Salesforce
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Ability to adapt and thrive in a fast-paced, dynamic environment
Requirements
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Confidence in addressing concerns and overcoming objections
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Ability to pivot conversations to highlight value
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Managing multiple leads and follow-ups efficiently
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Prioritizing high-potential prospects over low-yield ones
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Tracking outreach metrics (conversion rates, response rates)
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Using data to improve approach and messaging
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Understanding of the product/service being sold
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Awareness of industry trends and competitors
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Ability to tailor messaging to different customer pain points
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Building rapport with prospects quickly
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Establishing trust through personalized engagement
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Handling rejection without losing motivation
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Maintaining a high level of persistence in follow-ups
Benefits
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Competitive benefits package including Medical/Dental/Vision
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Prescription drug benefits
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401(k)
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Paid time off and holidays
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Wellness program
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Incentive programs
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Variety of career paths and encouragement for promotion from within