[Hiring] Principal Field Advisor @UKG

Role Description

The Principal Field Advisor of AI & WF Transformation is a senior customer-facing GTM specialist who partners with Enterprise Sales teams to accelerate strategic opportunities involving AI, Workforce Intelligence, data products, and agentic capabilities. Serving as a trusted advisor to customers and internal stakeholders, this role helps translate UKG's AI innovation into compelling business outcomes, executive-level value, and differentiated commercial opportunities.

Operating at the intersection of Product, Sales, Marketing, and Customer Strategy, the AI Specialist supports high-priority pursuits by:

• Leading executive discovery conversations
• Shaping AI strategy discussions
• Developing solution and demo strategies
• Guiding proof-of-concept approaches
• Building business cases
• Addressing competitive and adoption concerns
• Helping drive opportunities to successful outcomes

Beyond individual deals, the Principal Field Advisor plays a critical role in scaling UKG's AI business by:

• Identifying repeatable market patterns
• Developing reusable sales plays, executive narratives, and value frameworks
• Creating customer proof points and competitive positioning
• Developing industry use cases and enablement content

This role also serves as a key voice of the customer, synthesizing customer feedback, market trends, competitive intelligence, adoption barriers, and emerging AI use cases into actionable recommendations that influence product strategy, messaging, packaging, commercialization, and go-to-market priorities.

This is a commercial GTM role, distinct from technical AI specialist positions. Success in this role requires the ability to translate complex AI and data capabilities into simple, compelling business value for executive buyers while helping shape how UKG's AI portfolio is positioned, adopted, and scaled as a long-term growth business.

Qualifications

• 10+ years of experience in enterprise software, SaaS, AI, data, analytics, workforce technology, HCM, solution strategy, value consulting, product GTM, or strategic selling.
• Experience supporting or influencing large enterprise opportunities and serving as a trusted advisor to executive buyers and senior customer stakeholders.
• Strong understanding of AI, analytics, data products, workflow automation, or agentic technologies, with the ability to translate complex technical capabilities into compelling business outcomes and executive-level value.
• Experience building scalable GTM motions, field assets, executive messaging, customer proof points, value frameworks, enablement content, or specialist sales plays.
• Strong executive communication, facilitation, and storytelling skills, with the ability to simplify complex ideas for customers, sellers, and senior leaders.
• Demonstrated ability to synthesize customer feedback, market trends, and competitive intelligence into actionable recommendations that influence GTM strategy, commercial priorities, and product direction.

Requirements

• Experience in HCM, Workforce Management, Payroll, Workforce Intelligence, frontline operations, healthcare, retail, manufacturing, distribution, logistics, or other workforce-intensive industries.
• Experience supporting or scaling a new product category, emerging technology business, AI platform, or data-driven commercial motion.
• Experience leading executive briefings, AI strategy discussions, value engineering engagements, ROI modeling, lighthouse customer programs, or strategic account pursuits.
• Experience partnering with Product Management, Product Marketing, Solution Consulting, Sales Enablement, Customer Success, and Enterprise Sales to shape commercial strategy and market adoption.
• Experience creating AI sales plays, executive narratives, industry use cases, competitive positioning, proof-of-concept frameworks, demo strategies, or executive-ready customer materials.
• Demonstrated ability to identify emerging customer needs, define high-value AI use cases, and influence how AI capabilities are positioned, packaged, and commercialized across the business.

Benefits

• The pay range for this position is $129,500 to $186,100.
• The actual base pay offered may vary depending on skills, experience, job-related knowledge, and work location.
• In addition to base pay, employees may be eligible to participate in a performance-based bonus plan and to receive restricted stock unit awards as part of total compensation.
• Learn more about UKG’s benefits and rewards at UKG Benefits .