Role Description
You will execute Gilbarco Veeder-Roots sales quota in an assigned accounts by managing relationships with the customers, distributors, and contractors in the accounts. This is a Account-based sales leader role that combines individual quota ownership with a cross-functional mandate to accelerate product adoption across Convenience Retail (Solutions, Payment and Software) portfolio. The role is hands-on in-field Sales and partners closely with Product Management, Marketing, Channel, and Sales Operations.
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Own a defined North American Account with full responsibility for pipeline development, account management, and quota attainment.
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Communicate, promote, and provide education on Gilbarco Veeder Rootβs key strategic initiatives, principles, goals, objectives, and programs with distributors and customers.
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Schedule and log sales calls, manage assigned accounts and distributors by reporting key activities and updates.
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Drive sales through direct customer engagement, distributor/channel partners, and strategic accounts; lead contract and deal-close activities for territory bookings.
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Maintain accurate territory forecasts and sales activity reports; collaborate with Sales Operations and Sr Director on territory-level plans.
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Design, manage and execute technical pilots, POCs, and channel tests that de-risk customer adoption and demonstrate commercial impact.
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Define pilot success criteria, collect and analyze results, and produce scalable commercialization plans and launch playbooks.
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Recommend pricing, packaging, and go-to-market approaches for portfolio additions or bundling opportunities based on pilot and field learnings.
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Run VOC activities (customer interviews, site visits, feedback sessions) to capture requirements, prioritize features, and identify market shifts.
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Maintain competitive intelligence and translate findings into actionable guidance for Product and Marketing.
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Work with Product Management/Marketing to develop and deliver sales enablement assets: value-selling messaging, ROI calculators, battlecards, demos, webinars, and training for RSSMs, sales engineers, distributors, and channel partners.
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Support trade shows, customer events, and marketing campaigns with technical and commercial content; assist in web content and webinar development.
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Act as the principal conduit between your assigned account, field and Product Management/Marketing for Indoor Retail initiatives; ensure alignment on timelines and priorities.
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Maintain an active funnel of opportunities on all product lines, forecasting sales, and managing contracts.
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Manage price and profitability in the territory/accounts through management of pricing deviations and concessions.
Qualifications
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Bachelorβs degree required.
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10+ years of channel or direct sales experience in retail technology, POS, payments, or adjacent B2B hardware/software; demonstrable quota attainment record.
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Proven experience designing and leading technical POCs/pilots and converting pilot outcomes into commercialization plans.
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Strong presentation skills; comfortable presenting to C-suite and channel leadership.
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Proficiency in Excel and PowerPoint; able to build clear executive dashboards and ROI analyses.
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Excellent cross-functional collaboration, project management, and problem-solving skills.
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Technical aptitude for retail systems and solution demonstrations (POS, payment devices, remote management tools) strongly preferred.
Requirements
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Territory quota attainment and pipeline quality.
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Number / % of pilots converted to scaled deployments within target timelines.
Benefits
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Incremental revenue attributable to initiatives and enablement activities.
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Adoption rate of enablement materials and sales plays across assigned partners/teams.
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Time-to-scale for new features/offers after pilot completion.