Role Description
The Mid-Market Account Executive drives net-new customer acquisition. This is a pure new-business role focused on outbound prospecting and closing net-new mid-market customers, with success measured by pipeline creation, deal velocity, and closed-won revenue.
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Own the full sales cycle from prospecting to close for mid-market accounts
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Identify, target, and engage decision-makers through outbound calls, email, social selling, and events
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Build and maintain a strong pipeline of qualified opportunities
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Close net-new customers while meeting or exceeding quarterly and annual revenue targets
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Conduct discovery calls to uncover customer pain points and business needs
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Position solutions effectively against competitive alternatives
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Deliver compelling product demonstrations and value-based proposals
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Negotiate pricing, terms, and contracts in line with company guidelines
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Develop and execute a territory plan aligned with ideal customer profiles
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Prioritize accounts based on revenue potential and likelihood to close
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Maintain accurate forecasting and pipeline reporting in CRM
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Partner with Sales Development, Marketing, Solutions Engineering, and Customer Success
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Provide market feedback to product and leadership teams
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Ensure smooth handoff of closed deals to onboarding and customer success
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Other duties as assigned
Qualifications
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Minimum: 4 Year/Bachelor’s Degree
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3 years B2B sales experience, with at least 2+ years in a hunter or new-logo role
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Proven success selling to mid-market customers (typically 100–1,000 employees)
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Consistent history of meeting or exceeding quota
Requirements
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Strong outbound prospecting and pipeline generation skills
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Experience managing a full sales cycle in a competitive environment
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Proficiency with CRM tools (Salesforce or equivalent)
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Hunter mindset with strong self-motivation and resilience
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Excellent communication, negotiation, and storytelling skills
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Ability to articulate ROI and business value
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Strong time management and prioritization skills
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Data-driven approach to pipeline and forecasting
Benefits
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Travel Requirements: 25-50%
Working Conditions and Physical Requirements
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Ability to sit and/or stand at a desk and work with a computer for extended periods of time
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Dexterity of hands and fingers to operate a computer keyboard, mouse, tools, and to handle other computer components
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Regular and predictable attendance required
Disclaimer
This position has access to highly confidential, sensitive information relating to the employees, customers, and technologies of Sorenson Communications. It is essential that applicant possess the requisite integrity to maintain the information in strictest confidence.
Company Description
Our Mission…Harnessing the power of language, we connect diverse people and enrich the human experience.
Our Vision…To provide global language services that expand opportunities, nurture belonging, and empower the world to connect beyond words.
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Sorenson combines patented technology with human-centric solutions
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We strive to increase accessibility and inclusion through communication solutions for all
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Sorenson’s impact vision and plan extends to enhancing generational wealth and inclusive workplaces for our employees and the communities we serve
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We achieve great things together working “The Sorenson Way” with our employee values: Customer First, Can-Do Attitude, Collective Action, Growth Mindset, Ownership, and Connect Direct