Role Description
The primary responsibility of this role is to drive franchise development growth by identifying and cultivating new opportunities through market research, strategic outreach, and industry networking. This role requires approximately 80% travel.
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Independently identify and cultivate new franchise development opportunities through market analysis, business intelligence, networking, and industry research.
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Analyze market conditions, competitive landscapes, and industry trends to create strategic sales and lead-generation plans for assigned territories.
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Develop and execute strategies focused on both conversion and new construction opportunities across Iconic brands.
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Evaluate prospective franchisees and determine appropriate brand alignment based on market conditions, ownership objectives, and development potential.
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Build and maintain relationships with prospective owners, developers, management companies, brokers, and industry stakeholders.
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Serve as a strategic consultant to sales personnel and leadership by identifying high-potential opportunities and recommending effective sales approaches and resource allocation.
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Partner with Sales Directors and Regional Vice Presidents to advance opportunities through the sales pipeline and support the closing process.
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Conduct market and feasibility analysis to support development discussions and brand recommendations.
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Vet inbound inquiries to determine viability, strategic fit, and long-term sales potential.
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Assist prospective franchisees through various stages of the licensing and application process.
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Maintain consistent communication with prospective and existing franchise partners to strengthen relationships and support long-term growth initiatives.
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Achieve established lead generation, pipeline development, and opportunity conversion goals.
Qualifications
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Strong analytical skills, strategic planning, and the ability to influence and collaborate across internal teams and external stakeholders.
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Excellent organizational skills.
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Ability to build and maintain relationships.
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Excellent judgment in evaluating potential opportunities for the company.
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Ability to understand market data and identify trends to develop lead generation plans that will result in qualified applications and a higher percentage of sales.
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Excellent project management skills.
Requirements
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College degree preferred.
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Practical sales experience preferred.
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Hospitality experience preferred.
Benefits
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Health insurance with HSA and FSA options
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Dental insurance
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Vision insurance
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Life/AD&D insurance
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Short- and Long-Term Disability coverage
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401(k) with generous company match
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Vacation time - Accrue 2.019 hours of paid vacation per week
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Paid holidays - 11 Core Scheduled Paid Holidays with potential additional paid days off as business operations and the calendar permit
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Paid sick leave accrued as state and local laws require
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Additional paid time off in the form of one volunteer day, bereavement time, as well as jury duty time.