Role Description
We are seeking a proactive and results-driven
Lead Generation Specialist
to identify potential customers, generate qualified leads, and build a consistent pipeline of business opportunities. The ideal candidate is skilled in prospect research, outbound outreach, lead qualification, and data management, with strong communication skills and a strong focus on achieving measurable results.
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Research and identify potential customers, companies, and target accounts.
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Build and maintain targeted prospect lists based on defined customer profiles and sales criteria.
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Generate leads through outbound calls, email, LinkedIn, social media, online research, and other channels.
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Qualify leads by evaluating their needs, business requirements, interest, and potential fit.
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Conduct initial outreach and engage prospects in meaningful conversations.
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Identify decision-makers and relevant contacts within target organizations.
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Schedule qualified meetings and appointments for the sales team.
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Maintain accurate and up-to-date prospect information in the CRM system.
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Track lead generation activities, outreach, responses, conversions, and pipeline contribution.
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Follow up consistently with prospects to increase engagement and conversion.
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Collaborate with Sales, Business Development, and Marketing teams to improve lead-generation strategies.
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Provide feedback on lead quality, prospect responses, market trends, and common objections.
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Meet or exceed lead-generation, qualification, and activity targets.
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Continuously test and improve outreach methods, messaging, and prospecting strategies.
Qualifications
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Excellent verbal and written communication skills.
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Strong prospect research and lead-generation abilities.
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Strong lead qualification and analytical skills.
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Excellent attention to detail and data accuracy.
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Strong organizational and time-management skills.
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Ability to identify relevant decision-makers and business opportunities.
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Strong follow-up and relationship-building skills.
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Comfortable conducting high-volume outreach.
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Comfortable using CRM systems, LinkedIn, email, lead-generation platforms, spreadsheets, and other digital tools.
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Results-oriented mindset with the ability to work toward measurable targets.
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Ability to work independently and maintain consistent productivity.
Requirements
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Previous experience in lead generation, business development, sales development, inside sales, appointment setting, or a similar role.
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Experience with outbound prospecting and lead qualification.
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Experience researching companies, contacts, and potential customers.
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Experience using CRM systems and maintaining accurate prospect data.
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Ability to meet daily, weekly, and monthly activity or lead-generation targets.
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Strong communication and interpersonal skills.
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Ability to work effectively in a remote and fast-paced environment.
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Reliable internet connection and a suitable setup for remote work.
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Professional, proactive, organized, and results-driven attitude.
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English proficiency is required if the position involves generating leads for English-speaking markets.
Company Description
By applying to this position, weβll create your
Simera Professional Key (SPK)
β a unique key that helps you connect with employers, stand out, and secure the right match.