Role Description
We're hiring a Head of Sales to own New Business entirely: recruiting top YouTubers into our creator network and bringing in the Brands that want to sponsor them.
This role is for someone who has done the work, not just managed people who do it. We need someone who can build the system, work the system, and eventually hire underneath themselves.
The person who thrives here reviews their call recordings on a Friday afternoon not because their manager told them to, but because they want to get better. Like a basketball player watching game film. That's the standard.
Duties & Responsibilities
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Outreach and Campaigns:
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Build and run automated outbound for both YouTubers (email, Instagram, webforms) and sponsors (email, LinkedIn).
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Familiarity with tools like Clay, Apollo, Lemlist, Hubspot, or similar.
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Understand deliverability and know what a good sequence looks like.
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Custom tech has been built to sell to YouTubers, and you'll work closely with our developer to run and improve it.
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Pipeline and CRM:
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Own the CRM and keep it clean.
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Know your numbers at every stage of the funnel.
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Handle outreach and booking initially, eventually delegating to an SDR you hire.
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Data and Funnel Analysis:
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Look at the funnel daily and obsessively.
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Analyze where we are losing people and what's converting.
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Bring this thinking to every decision and know how to pull answers from a spreadsheet or AI tool.
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Sales Calls:
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By day 90, lead calls with new YouTubers and Sponsors.
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Prep before every call to know who you're talking to.
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Building the Machine:
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Document everything you build: SOPs, playbooks, Notion.
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Know when to loop in our dev team and how to write a clear brief for something custom.
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Build the machine and eventually the team under you to scale Adhesive Mediaβs sales.
The Ramp
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30 days:
Creator email campaigns running. Sponsor pipeline understood. Up to 5 sponsor calls/week. CRM organized.
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60 days:
1,000 creator outbounds/week. 8+ creator calls/week. 5 sponsor calls/week consistent.
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90 days:
2,000 creator outbounds/week. 12+ creator calls/week. You're leading sales calls. New business system is fully yours.
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180 days:
20+ creator calls/week. 10+ sponsor calls/week. SDR hired. Full playbook documented in Notion.
Qualifications
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5+ years in sales at a startup or high-growth company, not a Fortune 500.
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Worked remotely with US-based companies.
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Systems thinker who also moves fast.
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Highly logical and data-driven, but can genuinely connect with people on a call.
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High drive, low ego: the type who asks "are we on track to hit targets?" not "what's my PTO policy?"
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Tools you know: Clay, Apollo, Lemlist, EmailBison, HubSpot or Close, Google Sheets, AI call recorders.
Requirements
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Remote, South Africa.
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9am to 5:30pm EST.
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Base: $40,000/year | OTE: $65,000/year.
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Reports to the CEO.