Role Description
The Sales Development Manager leads and develops a team of Sales Development Representatives (SDRs) responsible for generating and qualifying new business opportunities. This role owns the top of the sales funnel:
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Building outbound and inbound prospecting strategy
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Coaching reps on messaging and conversion
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Partnering with sales leadership and marketing to keep the pipeline full of qualified opportunities
The ideal candidate combines hands-on sales coaching with strong process and data discipline. This is a hands-on build-and-lead role.
The manager must have already created and run a LATAM-based outbound SDR team targeting U.S. corporations and must be able to demonstrate how they:
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Recruited the team
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Trained reps in U.S. cold outreach: email, LinkedIn, voicemail, and calling
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Generated qualified enterprise meetings
The manager must also be an experienced coach of SDRs selling into complex U.S. enterprise accounts.
Responsibilities
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Personally recruit and train LATAM-based SDRs to conduct cold outreach to U.S. enterprise prospects
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Demonstrate effective cold calling and coach the team using live call reviews and measurable performance results
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Build the SDR operation from the ground up
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Build and continually refine target-account segmentation
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Own qualified meetings per SDR per week, meeting-to-opportunity conversion, and sourced pipeline
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Use Salesforce, Apollo, LinkedIn Sales Navigator, and appropriate AI-enabled prospecting tools
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Use buyer-intent signals, account research, and engagement data to prioritize outreach
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Implement AI-assisted research, persona-specific messaging, and workflow automation
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Coach reps on prospecting techniques, objection handling, and outbound messaging
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Develop SDR capability for long, multi-touch enterprise sales cycles
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Build and refine outbound and inbound prospecting playbooks, cadences, and scripts
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Set and track team and individual KPIs
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Partner with Sales and Marketing leadership to align lead qualification criteria
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Manage CRM hygiene and reporting
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Run regular 1:1s, team meetings, and training sessions
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Identify and implement tools or automation that improve prospecting efficiency
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Report on team performance and pipeline contribution to senior sales leadership
Qualifications
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Equivalent hands-on experience and demonstrated results are more important than a degree
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5+ years of hands-on SDR leadership and coaching experience
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Personally hired, trained, and managed LATAM-based SDRs who cold call U.S. corporate decision-makers
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Can provide verifiable team results
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Proven track record of meeting or exceeding pipeline generation targets
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Experience coaching reps on outbound prospecting and consultative selling techniques
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Demonstrated experience training and managing SDRs through complex, longer-cycle enterprise B2B sales
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Proven ability to define and execute ICP-, TAM-, and persona-based prospecting strategies
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Practical experience interpreting buyer-intent signals and using modern AI prospecting tools
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Strong working knowledge of CRM platforms and sales engagement tools
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Excellent verbal and written communication skills
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Data-driven approach to managing team performance
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Professional English fluency
Requirements
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5+ years directly leading B2B SDR/BDR teams of 10 or more
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Proven experience hiring, training, coaching, and managing remote SDR teams
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A record of success prospecting into large U.S. enterprises with 10,000+ employees
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Recent and strong B2B management and sales experience in IT hardware or technology services
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Experience developing opportunities in complex, consultative B2B sales cycles lasting 12 months or longer
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Advanced hands-on expertise with Salesforce and Apollo
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Proven ability to recruit and develop high-performing SDR talent
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C1-level professional English communication, written and spoken
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Training programs, operating processes, and management routines you can begin implementing in your first 30 days
Preferred Qualifications
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Experience in U.S. enterprise technology, IT hardware, IT lifecycle services, managed services, or related complex B2B sales
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Familiarity with sales methodologies such as Challenger or Miller Heiman
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Experience recruiting through established LATAM SDR talent networks
Benefits
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Opportunity to build and lead an elite SDR organization
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Direct feedback and results-oriented environment
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Work in a founder-led, digital-first, AI-driven organization