[Hiring] Director of Sales Development @GNO Partners

Role Description

Own the strategy and performance of GNO Partners' B2B sales development engine, with cold calling as the core channel, leading the SDR team behind it to consistently generate qualified, show-up discovery calls for our Account Executives, month over month.

This is a director-level leadership role. You are not building from zero. We already have defined systems, playbooks, and processes for our cold calling, an SDR team in place running the day-to-day, and a dialing infrastructure that works. Your job is to lead at the level above: own the strategy, manage the team, and drive performance across the entire calling operation: scripts, coaching, targets, lead lists, and dialing systems.

You will lead team training and coaching, set the targets, review the numbers and the call recordings, improve the systems, and launch new initiatives to book more discovery calls, while your team executes.

Important: our ICP is NOT corporate. We sell to Amazon sellers, meaning small business owners and mid-market entrepreneurs running 7- and 8-figure brands. If your experience is only selling into enterprise buying committees with 6-month sales cycles, this is not the right fit.

Key Outcomes (first 3–6 months)

• Hit weekly qualified booked-call targets agreed with the founders without sacrificing lead quality or show-up rates.
• Improve SDR output: dials to conversations, conversations to booked calls, and booked calls to shows.
• Level up the existing systems: call scripts, objection handling, training programs, and coaching frameworks.
• Build a repeatable hiring and ramping machine so new SDRs get to full production fast.
• Build clean reporting so every booked call is tied back to SDR, list source, and campaign.

Responsibilities

• Own the cold calling strategy end to end: targets, scripts, lead lists, and dialing systems.
• Manage and develop the SDRs and team leads running the day-to-day, holding them accountable to clear targets.
• Own team training and coaching: onboarding programs, daily call reviews, role plays, skill development, and performance improvement plans.
• Continuously improve scripts, objection handling, and SOPs together with your team.
• Own show-up rates: confirmation flows, no-show rebooking, and pre-call touchpoints.
• Oversee the lead flow into the calling team: list building, phone enrichment, and segmentation, working with our lead sourcing team.
• Own the calling tech stack (dialers, call recording, tracking) and evaluate new tools.
• Recruit, interview, and ramp new SDRs as we scale the team.
• Run weekly performance reviews with the team.
• Report weekly to the founders: key KPIs, insights, and a clear action plan.

Qualifications

• 3+ years in outbound cold calling / sales development for B2B service businesses selling to SMB and mid-market clients (agencies, consulting, coaching, or similar).
• Proven experience prospecting business owners and founders directly by phone, not corporate buying committees.
• 2+ years leading cold calling teams with direct accountability for booked-call targets.
• Strong coaching and training background: you've built onboarding programs, run daily call reviews, and developed reps into top producers.
• Hands-on with dialing tools and calling infrastructure (power dialers, call tracking, CRM workflows).
• Excellent written and spoken English, with clear, structured communication.
• Data-driven, organized, and accountable. You manage by numbers, not by feelings.
• Bonus: Experience selling to e-commerce or Amazon sellers.

Details

• Full-Time
• Fully Remote
• Must have significant working hour overlap with U.S. Eastern Time