[Hiring] Community Manager @R.A.D

Role Description

As the NYC Community Manager for R.A.D®, you will build and maintain key relationships across the gym training community in New York. This role reports to the Director of Community & Partnerships and plays a pivotal role in shaping how R.A.D® shows up with the gym community.

• Work alongside the Director of Community & Partnerships to establish and execute the US-specific community strategy, with a primary focus on NYC.
• Build relationships with coaches and the wider training community in a grassroots, authentic manner.
• Develop partnerships with relevant players in the gym training space, driving credibility for the R.A.D® brand.
• Host key community members and groups to ensure they feel genuinely connected to R.A.D®.
• Train, participate, and spectate at local events and community meals with key members.
• Visit an agreed volume of gyms and training spaces per week across the CrossFit, functional training, and Hyrox space.
• Build out the R.A.D® Coaching Team in NYC, focused on recruiting high-level, respected coaches.
• Build and manage relationships with all coaching team members, making them feel part of something community-driven and meaningful.
• Check in with each member a minimum of once per month—workout, coffee, or conversation.
• Partner with the coaching team on event collaboration and activations.
• Identify and create opportunities to activate R.A.D® Training Team members and athletes within community events.
• Ensure key community members are provided with relevant R.A.D® product at the right moments.
• Provide support for larger R.A.D® events as required.

Qualifications

• Deep, existing roots in the NYC gym training community—CrossFit, functional fitness, Hyrox, or adjacent spaces.
• A genuine passion for sport, training, and the culture surrounding it.
• Proven experience in community management, brand partnerships, or grassroots marketing.
• Strong relationship-building skills with the ability to connect authentically across coaches, athletes, and community leaders.
• Self-motivated and highly organized, with the ability to manage your own schedule and priorities remotely.
• Clear communicator—comfortable reporting back to the wider team and representing the brand externally.
• An understanding of what makes a community feel real, and what makes it feel like marketing.

Benefits

• Competitive salary.
• Medical, dental, and vision coverage.
• 401k with company match.
• Generous employee product allowance.
• 20 days paid time off.
• Quarterly Power of Movement allowance — put it toward a gym membership, race entry, or whatever keeps you moving.
• Quarterly personal training allowance.
• A small team doing something real—building a community-led brand from the ground up, in a space that matters.