[Hiring] Channel Business Manager @Barracuda Networks Inc.

Role Description

The Channel Business Manager is responsible for developing and maintaining relationships with Barracuda’s key partners, guiding them to position Barracuda’s products and solutions appropriately, setting strategic sales growth goals in collaboration with leadership. They implement policies to optimize channel operations and lead initiatives to enhance partner performance and satisfaction.

• Build and maintain strong relationships with Barracuda’s strategic partners and industry influencers to identify and develop new business opportunities.
• Collaborate with internal stakeholders, including channel leadership, to support strategic goals and ensure alignment with the company’s vision.
• Develop and execute go-to-market strategies for assigned partners, clearly articulating the value of Barracuda’s platforms and services.
• Educate and enable partners on how to position and sell Barracuda products effectively through training, presentations, and ongoing support.
• Lead cross-functional coordination for partner-focused initiatives that enhance engagement, performance, and satisfaction.
• Partner with marketing and sales teams to support the execution of large-scale campaigns that drive brand awareness and revenue growth.
• Identify opportunities for process improvements within the channel ecosystem and contribute recommendations that support innovation and competitiveness.
• Provide strategic support to the channel sales team by managing key accounts, developing retention strategies, and ensuring partner success.
• Own and actively manage a partner-led (MSP) pipeline, ensuring strong deal hygiene and accurate forecasting.

Qualifications

• 5+ years of relevant experience preferred
• BA/BS degree; or equivalent work experience
• Channel experience required; MSP experience a plus
• Customer Success/Partner Success preferred
• Cybersecurity or related industry experience strongly preferred
• Proficient with corporate productivity and web presentation tools - Salesforce or similar CRM experience is strongly preferred
• Partner Relationship Management
• Excellent presentation, verbal and written communications skills
• Strong listening and presentation skills
• Ability to multi-task, prioritize, and manage time effectively

Benefits

• A team where you can voice your opinion, make an impact, and where you and your experience are valued.
• Internal mobility – there are opportunities for cross training and the ability to attain your next career step within Barracuda.
• Equity, in the form of non-qualifying options
• High-quality health benefits
• Retirement Plan with employer match
• Career-growth opportunities
• Flexible Time Off and Paid Time Off benefits
• Volunteer opportunities