[Hiring] Brand Specialist Hematology/Oncology @Johnson & Johnson Innovative Medicine

Role Description

The Brand Specialist is charged with sales efforts and proper relationship development with physician (KOLs, Local OLs), pharmacists, and administrative leads within appointed hospitals/outpatient service areas and stakeholders. Helps Therapy Area Manager to develop strategy for uncovering market opportunities by establishing priorities and recommending a process for obtaining intelligence information. Helps TAM to adapt centrally developed marketing materials and guide the work of local advertising agencies to ensure work is consistent with overall product strategy. Helps TAM to improve sales team capabilities in terms of product knowledge, quality of interactions, and key account management.

• Promote assigned brands/portfolio of Janssen to assigned chosen HCPs – KOLs and Local OLs.
• Demonstrate deep knowledge of assigned products and relevant competitors.
• Assess needs of target physicians and other HCP stakeholders and update them on a regular basis.
• Address needs with a responsive approach, targeted skills, and appropriate resources.
• Coordinate sales promotional activities within the sales team according to TAM instructions.
• Analyze and use available reports and information to understand the impact of past customer interactions.
• Suggest new ways of communication to improve interactions with customers and help improve sales team capabilities.
• Analyze customer needs and create a plan of promotional seminars and coordinate sales team in its execution.
• Help the team of KAS in gaining product knowledge and assist TAM in checking the team knowledge.
• Help TAM to develop strategy for uncovering market opportunities by establishing priorities and recommending a process for obtaining intelligence information.
• Help TAM to adapt centrally developed marketing materials and guide the work of local advertising agencies.
• Evaluate and implement improvements for new and existing promotional activities.
• Provide inputs for planning promotional and other tactical programs and services to enhance products aligned with strategy.
• Assist TAMs with providing product knowledge training for assigned products and updates as needed.
• Build lasting proper relationships with HCPs and KOLs.
• Demonstrate deep knowledge of targeted physicians and other related and assigned stakeholders.
• Understand the importance of market segmentation and maintain the CRM application up to date.
• Manage all business dynamics on a national level aligned to promotional areas.
• Coordinate efforts with territory partners (Key Account Specialists).
• In cooperation with KAS, assess account needs and bring relevant cross-functional skills into the plan as appropriate.
• Create a trustworthy and collaborative working environment internally and externally.
• Use appropriate and compliant relationship skills to gain access to physicians and institutions in difficult situations.
• Assess accounts and bring relevant cross-functional skills/teams for solutions and business growth.

Qualifications

• Previous minimum 1 year experience in a sales role in the pharmaceutical industry with a proven record of successful sales.
• Key account management process proven capabilities: analyze, plan, prepare, implement, follow-up.
• High level of selling skills and KOL management.
• Business-oriented person with excellent presentation and negotiation skills.
• High level of ethical standards in business.
• Team player – proven ability to work effectively as part of a multi-functional team.
• Multi-task approach.
• Positive attitude, personal accountability.
• Willing to learn/improve.

Requirements

• Account Management
• Analytical Reasoning
• Coaching
• Communication
• Competitive Landscape Analysis
• Cross-Functional Collaboration
• Customer Centricity
• Customer Experience Management
• Customer Satisfaction
• Personalized Services
• Pharmaceutical Sales Marketing
• Presentation Design
• Problem Solving
• Relationship Building
• Revenue Management
• Sales Presentations
• Sales Trend Analysis
• Solutions Selling

Benefits

• An annual bonus with set target (% of pay) depending on pay grade/location, based on employee and company performance.
• Vacation days.
• Parental leave for a minimum of 12 weeks.
• Bereavement leave.
• Caregiver leave.
• Volunteer leave.
• Well-being reimbursement.
• Programs for financial, physical, and mental health.
• Service anniversary and recognition awards.
• Participation in several insurance plans for employees and eligible dependents, subject to terms of respective plans.