Role Description
Cordance is seeking a driven Account Executive focused on new business acquisition to accelerate growth across our portfolio of software companies. This role requires a consultative seller who can uncover customer needs, articulate business value, build strong relationships, and confidently manage the full sales cycle from prospecting and discovery through negotiation and close.
As an Account Executive, youโll own the full sales cycleโfrom targeted prospecting to executive presentations and contract execution. Youโll thrive in a fast-paced, growth-minded environment where collaboration, accountability, and strategic execution define success.
Key Responsibilities
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Identify, engage, and convert new logo opportunities across assigned territories or verticals (e.g., Education, Industrials, Compliance, Commerce, and Technology).
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Develop prospecting strategies through research, outbound outreach, and engagement with key decision-makers.
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Manage full-cycle SaaS sales opportunities from qualification to close.
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Lead product demonstrations, ROI-based discussions, and value-driven presentations to multi-stakeholder buying groups.
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Conduct deep discovery to identify customer pain points, align Cordance solutions to business objectives, and build ROI-based value propositions.
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Apply MEDDPICC methodology to maintain deal discipline and improve forecast accuracy.
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Develop and execute opportunity strategies that balance customer outcomes with business goals.
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Negotiate contract terms that establish long-term, mutually beneficial partnerships.
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Work closely with Sales Development Representatives (SDRs) to optimize pipeline creation and territory coverage.
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Partner with Sales Leadership and Marketing to refine go-to-market motions, campaigns, and messaging.
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Ensure seamless handoffs to Customer Success for onboarding and adoption.
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Maintain high CRM hygiene and data accuracy in HubSpot (primary CRM across BUs).
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Deliver consistent, data-driven forecasting and ensure pipeline health aligns with revenue objectives.
Competencies
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Sales Execution & Strategy: Proven ability to own full-cycle SaaS sales in the mid-market segment, consistently achieving or exceeding quota.
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Consultative Selling & Value Creation: Fluent in value-based discovery and business outcome alignment.
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Relationship Development: Builds credibility and trust across multiple stakeholder levels.
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Negotiation & Closing: Expert in crafting win-win deal structures that drive ARR growth.
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Operational Discipline: Maintains accurate forecasting, pipeline visibility, and CRM data hygiene.
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Collaboration & Team Engagement: Partners effectively with SDRs, Sales Leadership, and Marketing.
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Performance & Resilience: Operates with persistence, adaptability, and focus in a high-growth environment.
Qualifications
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5+ years of full-cycle SaaS sales experience, with a strong record of meeting or exceeding quota.
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Demonstrated success in new business acquisition from SMB to Enterprise.
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Expertise using structured methodologies such as MEDDPICC to drive forecast accuracy and close rates.
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Proven ability to engage and influence multiple stakeholders, including senior decision-makers.
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Exceptional communication, presentation, and negotiation skills.
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CRM proficiency (HubSpot preferred).
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Self-starter with resilience, discipline, and the ability to thrive in a dynamic, high-performance environment.
Preferred Qualifications
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Experience selling into industries such as Education Technology, Industrials, Compliance, or Commerce.
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Demonstrated success working cross-functionally with SDRs, Sales Leadership, and Marketing.
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Background in both new logo acquisition and account expansion a plus.
Benefits
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Comprehensive Health Coverage: Coverage begins on your first day of employment.
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401K Plan (US): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%.
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RRSP (CAN): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%.
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Flexible PTO: Enjoy uncapped paid time off to balance your work and personal life.
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12 weeks paid parental leave for all employees.
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Monthly Stipend: Receive $75 USD / $140 CAD per month for phone and internet if you work remotely.
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Generous Holiday Schedule: Benefit from an extensive list of holidays to recharge.