Role Description
We are seeking an experienced and strategic Senior Sales Development Representative (SDR) to drive pipeline creation for GeneDxβs biopharma partnerships and strategic accounts. You will own a defined book of target accounts and be responsible for generating high-quality meetings and sourcing opportunities through targeted, account-based engagement and multi-threaded outreach. This role requires consistent, disciplined activity, with success measured by the quality and strategic relevance of meetings and sourced opportunities rather than raw volume.
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Own strategic pipeline development for a defined portfolio of target biopharma accounts β accountable for sourcing and qualifying opportunities that convert to revenue.
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Develop and execute account-based engagement strategies using multi-threaded outreach to penetrate complex organizations and engage multiple stakeholders across buying committees.
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Partner with Account Directors and ABM/marketing teams to co-develop and execute coordinated account plans aligned to territory priorities and partnership objectives.
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Conduct deep account research to map organizational structures, identify key decision-makers and influencers, and uncover strategic entry points across relevant Biopharma companies.
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Design and deliver personalized, account-specific outreach sequences via phone, email, LinkedIn, and other channels - prioritizing relevance, timing, and stakeholder context over volume.
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Define and execute entry strategies for target accounts, identifying the most effective pathways to engage priority stakeholders and initiate commercial conversations.
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Source and qualify opportunities against strategic account criteria, applying judgment and experience to assess fit, urgency, and deal potential.
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Maintain rigorous pipeline hygiene and CRM discipline in Salesforce - accurately tracking lead, contact, and account engagement, opportunity stages, and pipeline progression.
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Collaborate with marketing to leverage ABM campaigns, targeted content, events, and intent signals as part of integrated account engagement motions.
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Contribute strategic insights from account interactions to refine targeting, messaging, account segmentation, and go-to-market strategy.
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Stay current on GeneDx's product portfolio, competitive landscape, industry trends, and relevant guidelines to deliver compelling, consultative value propositions to sophisticated buyers.
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Serve as a subject matter resource on account-based selling best practices, helping to elevate the SDR function and eventually mentor junior team members.
Qualifications
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Bachelor's degree, ideally in Business, Life Sciences, or a related field.
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3-5+ years of experience in sales development, inside sales, business development, or strategic account development - experience in biopharma, RWD, or life sciences strongly preferred.
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Demonstrated experience in strategic or account-based selling motions.
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Proven track record of building pipeline through account-based engagement and strategic outreach (not solely high-volume activity).
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Experience working with or selling into biopharma or complex enterprise accounts with long sales cycles.
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Strong account research, stakeholder mapping, and multi-threaded engagement skills - comfortable navigating complex organizational structures.
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Excellent written and verbal communication skills with the ability to craft personalized, consultative messaging for senior-level stakeholders.
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Proficiency with Salesforce and familiarity with ABM platforms, sales engagement tools (e.g., Outreach), and intent data sources.
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Demonstrated ability to work cross-functionally with sales, marketing, and partnerships teams.
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Self-motivated, intellectually curious, and strategic - brings a problem-solving mindset to account engagement.
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Passion for making a difference in patient care through cutting-edge genetic testing.
Requirements
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This is a fully remote position. The employee will work from a home office or other suitable remote location with reliable high-speed internet access.
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Work is performed in a climate-controlled environment using standard office equipment including computer, phone, and video conferencing tools.
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Your standard work schedule and hours will be established in collaboration with your leader and may be adjusted to align with evolving business needs.
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OTE for this is $140k-$170k (as a combination of base and Incentive Plan).
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Pay Transparency, Budgeted Range: $80,000 - $100,000 USD.
Benefits
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Paid Time Off (PTO)
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Health, Dental, Vision and Life insurance
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401k Retirement Savings Plan
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Employee Discounts
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Voluntary benefits