[Hiring] Senior Manager, Event Content Program Management & Operations @ServiceNow

Role Description

You thrive where structure meets scale. You can orchestrate hundreds of interconnected content deliverables across global programs, spot downstream dependencies before they impact execution, and bring operational clarity to fast-moving, high-visibility initiatives. If that sounds like your ideal Wednesday, keep reading.

The Senior Manager, Event Content Program Management & Operations partners with the Flagship Programs and Event Content leadership to establish structured event content operating models and deliver flawless execution across ServiceNow’s most visible marketing moments: Knowledge, World Forums, and AI Summits.

This role goes beyond session and presentation management. You will drive end-to-end program management of complex content ecosystems spanning:

• Content strategy
• Keynote content management
• Session recommendations
• Presentation quality
• On-site demo signage
• Recurring content updates reflecting the latest product roadmap innovations and announcements

You own the full event content lifecycle — from pre-event planning and content availability through live execution and post-event operations — across ServiceNow’s first-party flagship programs. You will be the operational backbone of the event content function, a trusted partner to the Flagship Programs leader, and a collaborator across the broader PSM Launch Office & Flagship Programs leadership team on special projects and initiatives that don’t fit neatly into a single function.

This is a high-impact, high-visibility role for someone who is energized by building, thrives in complexity, and brings a rigorous, PMP-style approach to execution at scale.

Qualifications

• 8 to 12 years of program management experience within B2B enterprise technology or large-scale marketing organizations.
• Direct experience managing event content operations including sessions, speakers, agendas, or large-scale content programs.
• Proven experience building or scaling program management infrastructure including templates, operating models, and governance frameworks.
• Familiarity with flagship event environments such as global conferences and summits and the associated content lifecycle.
• Experience managing complex multi-workstream programs with high stakeholder density and tight timelines.

Requirements

• Program management rigor with strong command of scope, schedule, dependency mapping, risk management, and governance.
• Operating model design with the ability to bring structure and clarity to complex, ambiguous environments.
• Program orchestration at scale across large, interdependent workstreams and functions.
• Executive communication that distills complexity into clear, actionable insights and reporting.
• Stakeholder management that navigates matrixed organizations with influence, clarity, and accountability.
• Detail orientation with systems thinking that balances granular tracking with end-to-end program outcomes.
• Cross-program integration mindset that spots dependencies, shared assets, and connection points across concurrent workstreams and acts on them proactively.

Benefits

• Base pay of $165,500 - $289,600, plus equity (when applicable), variable/incentive compensation and benefits.
• Health plans, including flexible spending accounts.
• 401(k) Plan with company match.
• Employee Stock Purchase Plan (ESPP).
• Matching donations.
• Flexible time away plan and family leave programs.

Company Description

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow—helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.

Join us to put AI to work for people.