[Hiring] Vice President, Product Marketing and Management @Introhive

Role Description

We’re uniting Product Management (PM) and Product Marketing Management (PMM) under one accountable executive leader - a deliberate choice that reflects our belief that these disciplines succeed together when they are tightly aligned.

You will lead the Product Management arm to own the long-term vision, prioritization, and delivery against market needs and business outcomes.

Product Marketing Management drives segmentation, ICP definition, positioning, packaging, pricing, launches, enablement, and win/loss insights, and partners with the VP, Product and Technology Operations to develop capabilities that foster cross‑functional alignment, accountability, and executional excellence.

This is a people‑leadership role, not a solo strategist seat. We’re looking for a builder - someone who has shaped strategy while at the same time building, leading, and developing the teams that make it real.

What You'll Own

• Growth, gross profit contribution, and enterprise value created.
• Leading indicators include:
  • Product usage and active-user growth
  • Customer and user satisfaction: NPS, CSAT, and in-product signal
  • New-business opportunity win rates
  • Gross and net retention, and expansion attach rates
  • Time-to-value for new customers
• Stand up the reporting that makes these metrics visible to the ELT and Board monthly.

Product Management

• Define and continuously refine Introhive's product vision and strategy.
• Own the roadmap and prioritization framework.
• Lead the evolution of Introhive from relationship intelligence tool to indispensable revenue platform.
• Partner with VP of Product Engineering to convert the roadmap into delivered, adopted, and monetized capability.
• Be the accountable executive for product-line economics.
• Lead the annual and quarterly strategic planning cycle.

Product Marketing Management

• Own segmentation, ICP, positioning, and messaging.
• Own pricing and packaging in partnership with Finance, Sales, and Marketing.
• Own launch discipline: readiness checkpoints, field enablement, and post-launch measurement.
• Own competitive intelligence and structured win/loss tracking.
• Arm the GTM team with 'why Introhive wins' narratives and competitive battle cards.
• Own the relationship capital narrative in the market.
• Partner with Marketing, Sales, and Customer Success.

Market Intelligence & Strategic Vision

• Own the strategic market narrative.
• Lead technology horizon scanning.
• Track buyer evolution.
• Build relationships with Forrester, Gartner, and IDC analysts.
• Lead customer advisory boards and conduct quarterly business reviews.

Cross-Functional Leadership

• Operate as a peer to Sales and Marketing leadership and to Product Engineering.
• Establish reciprocal insight flow between PM and PMM.
• Partner with the CEO, CRO, CFO, and CPTO on company strategy.
• Connect product capabilities to pipeline creation, win rates, deal velocity, and expansion revenue.
• Elevate voice-of-customer insight as a structured input to prioritization and commercial decisions.

Organization & Talent

• Build and run the combined PM + PMM organization.
• Create the operating rhythm that makes the function legible to the ELT and Board.
• Coach product and PMM leaders.
• Establish a culture of commercial accountability.

What You'll Bring

• 10+ years in product leadership in SaaS or enterprise software.
• A track record of moving the metrics that matter.
• Demonstrated ability to build and lead a function.
• Deep fluency in the competitive landscape.
• Fluency in data-driven decision making.
• Exceptional executive communication.
• Comfort operating at both the strategic horizon and in the near-term commercial reality.

Why Join Introhive

• Be the executive who owns the category narrative for one of the most interesting problems in B2B SaaS.
• Lead a combined PM + PMM function with genuine organizational authority.
• Partner with visionary leaders united by a shared mission.
• Shape the AI strategy for a platform sitting on a proprietary relationship data asset.
• Join a culture that values curiosity, integrity, inclusivity, and collective success.