[Hiring] Product Manager, Ad Tech @PatientPoint

Role Description

Join PatientPoint to be part of a dynamic team creating change in and around the doctor’s office. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide.

PatientPoint is seeking a Product Manager to focus on one of our patient engagement product lines. With a focus on product discovery and delivery within a strategically important area of our business, you'll be a driving force behind a cross-functional product team, responsible for solving complex customer problems, creating measurable impact, and helping mature best practices as we build our product-led culture.

This is a hands-on role that requires strong product instincts, structured thinking, data literacy, a sense of urgency, ability to lead through change, and a relentless focus on value creation.

What You’ll Do

• Own and prioritize the roadmap for your product (a digital experience that delivers educational content and sponsored messaging to patients).
• Work with your cross-functional team and partners to define and frame customer problems that are worth solving.
• Collaborate with your team to help formulate strategy and then translate it into meaningful product bets that align with PatientPoint's mission and OKRs.
• Be the expert for a product space.
• Stay informed of industry trends, emerging technologies, and best practices to ensure PatientPoint remains at the forefront of point of care experiences.
• Measure Outcomes, Not Output: Inform how success is defined with meaningful KPIs tied to customer behavior and business value.
• Drive structured product discovery: Leverage your experience/toolkit of discovery tactics to test, validate and de-risk ideas.
• Inform and monitor success metrics for your projects and the outcomes that your roadmap delivers.
• Create and leverage data and insights to understand what’s happening in your product, how it ties to business value, and to craft compelling rationale for planning and readouts.
• Prioritize and effectively manage expectations: Gather input from your team and working group to inform your perspective.
• Champion Cross-Functional Collaboration: Work fluidly with stakeholders across Product Marketing, Content, Data, Sales, Legal, and Customer Success.
• Elevate the Voice of the Customer: Serve as the conduit between the customer and the business.

Qualifications

• Bachelor’s degree in Business, Computer Science, Design, Human-Computer Interaction (HCI) or a related field is required.
• MBA or related Masters degree preferred.
• 2-5+ years of experience in product management in digital media and consumer health tech environments.
• Demonstrated success leading empowered product teams to meaningful outcomes.
• Deep understanding of content serving strategies and algorithms, including machine learning/AI strategies.
• Strong discovery skills - experience validating ideas before investing heavily in delivery.
• Experience with A/B testing, experimentation frameworks, and hypothesis-driven development.
• Strong data literacy and experience leveraging data to influence product decisions.
• High business acumen and comfort navigating technical tradeoffs with Engineering partners.
• Excellent communication and storytelling skills; can align execs, partners and engage teams.
• Fluency with modern product tools (Jira, Confluence, Looker, Mixpanel, Figma) and Agile methodologies.

Desired Qualifications

• Technical proficiency with analytics and management tools such as Salesforce, JIRA, Looker, and SQL.
• Experience with interactive patient engagement systems or healthcare communication platforms, and healthcare data.
• Strong preference for candidates with a deep understanding of privacy, consent, and regulatory requirements including HIPAA and PHI.
• Understanding of healthcare marketing compliance, including pharmaceutical advertising regulations.

What You'll Need to Succeed

• You can move between strategy and execution with ease - connecting the “why” to the “what” and “how.”
• You are able to see the field, from competitive teardowns to internal opportunities, and define the path toward transformational product growth.
• You are able to define the right metrics to track in an unstructured environment, and proficient in pulling the data you need with minimal support.
• You’re a trusted partner to engineers, designers and business partners, and know how to co-lead with humility and clarity.
• You advocate for the customer without losing sight of business constraints.
• You lead through influence and foster accountability without command-and-control tactics.
• You thrive in ambiguity, drive momentum, and keep teams focused on outcomes.

Compensation

Base Salary Band: $90,000-$176,000

At PatientPoint, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including skills, qualifications, geographic location, and professional experience, which can cause your compensation to vary.

Benefits

• Comprehensive range of modernized benefits and cultural perks.
• Competitive compensation.
• Flexible time off to recharge.
• Hybrid work options.
• Mental and emotional wellness resources.
• 401K plan.